Best Selling Kindle Books in Marketing & Sales - Marketing

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release date: Oct 20, 2017
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The Three--year, No-bestseller Plan For Making a Sustainable Living From Your Fiction (3 Book Series)
From Book 1: You intend to self-publish or have published a book or two. You’re not selling very well and wonder why not. You feel you should be doing something, but the thought of “marketing” gives you nightmares.

You don’t want to become one of these people shouting “Buy My Book!” on Twitter.

But you would still love to start selling some books, and pay some or even all of your bills with your writing income.

The good news is that this is ever more possible when self-publishing, if you set yourself up right.

This is where the three-year plan comes in.

The Three Year, No-Bestseller Plan For Making a Sustainable Living From Your Fiction has been a popular forum and blog post on the subject of career and audience building vs chasing sales and rankings of individual books.

People have long asked me if I’m going to turn the post into a book. The post itself is about 1500 words long, but it covers only an overview of the strategy and is intended for people who are already familiar with many of the tactics discussed. There is much I could add and explain in more detail.

Enter the books!

Self-publishing Unboxed is a 101 guide to self-publishing and selling your self-published books, and it will show you:

--The basics of self-publishing
--How to optimise your book’s listings
--How to decide which services to use (and how to pick scams!)
--How to decide what you need to spend your time on besides writing
--Easy and cheap ways to promote
--And much more

It is ideal for people who are at the beginning of their publishing career, as well as those who have dabbled a bit, but are ready to take it seriously.

Take control of your writing career and get your copy now.
release date: Oct 20, 2017
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IMTS (2 Book Series)
From Book 1: “I’ve read tons of Instagram marketing ebooks and they don’t have this genuine content.“ - Peter Aguilera

Did you know, Instagram is twice as big as Twitter, and as big as all the major social media platforms, combined? Or that a revolutionary feature is coming that will make you two clicks away from a sale? Probably not, because this is the only book that tells you the secrets marketing gurus don’t want you to know.
My mission is not upselling you on some thousand dollar marketing webinar, or some “get rich now!” scheme. My mission is to spread the word on the secrets brands, and companies, don’t want you to know; because something huge is coming.

Are you prepared?
release date: Oct 20, 2017
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Like A Boss (4 Book Series)
From Book 1:

The second edition of Craft Magnetic Marketing Messages has gotten a complete overhaul. The author has expanded every section from niche research to copywriting to give you one of the most comprehensive guides on the subject. There are dozens of examples in each chapter to make sure you understand the concepts and how to take the next step.



One of the major problems entrepreneurs face is not knowing whom they’re working for, or rather whom they’re trying to reach. Usually, they’ll say something fluffy like everyone can use a faster internet connection so my market is the whole world.



Wrong, even though everyone may need a faster internet connection, the way you position yourself can’t and won’t appeal to everyone.



That’s exactly what Craft Magnetic Marketing Messages was written to address.



Instead of writing content, advertisements, and marketing campaigns that get lost in the online and offline cacophony, this book is going to walk you through proven strategies that’ll allow you to connect with your audience on a visceral level.



The kind of marketing that makes your audience say “this guy really gets me”

You’re going to get a crash course in:



Choosing your market:



Instead of building out a product and then looking for a market, you’ll come to understand your audience first and through those insights, build what they truly want and need. Even if you already have a product or service, you’ll be able to reposition it using the insights you gain.



Understanding the deepest motivations and pain points of your audience:



Not the typical politically correct pain points that are floating around the internet, but the deep desires they only tell their friends and family about. This will help you craft messaging that resonates with them on a visceral level to achieve your business goals.



How to Craft Powerful Value proposition:



A value proposition is usually the first point of contact you have with your audience and it quickly lets them know if you’re the right fit for them. When you have a powerful one that speaks to their needs then everything you say thereafter carries more weight. You’re going to see first hand how to create one that works.



How to put it all together and write copy that works



You don’t need to be a copywriter with 10 years’ experience to write sales pages that actually work. You’ll get a simple five-step process that converts an audience you’ve already connected with and skyrocket your bottom line.



Unleash a Torrent of Traffic


Even the best pages, websites, and offers are useless if no one sees them. You'll learn the most effective traffic strategies to connect you with the right people over and over again.



Bonus Material



For people who download this book, there's a swipe file of complementary bonuses waiting for you

Pick up your copy of Craft Magnetic Marketing Messages today to create messages that resonate with your audience and build a business you're proud of.
release date: Oct 20, 2017
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Love-Based Business (5 Book Series)
From Book 1: Do you hate the way sales and marketing copy makes you feel? Sales-y? Inauthentic? Hype-y? Just plain icky? You're not alone ... and there's a reason you feel that way. It's because traditional sales and marketing copy (also known as direct response copy) sells by tapping into fear.

But, you don't have to use fear – you can sell and market your business using love instead. And when you do that, you stop manipulating and twisting arms to get buyers, and instead start attracting, inspiring and inviting your ideal clients into your business.

Ahhh -- doesn't that sound wonderful?

In this book, copywriting and marketing expert Michele PW (Pariza Wacek) teaches you the philosophy and the foundational principles behind selling with love versus fear – the same principles she's used to help her clients build their businesses over the years. Plus, she includes dozens of exercises so you too can easily implement love-based copy in
your own business.

Whether you're a seasoned entrepreneur or business owner or just starting out, you'll discover valuable tips and strategies around selling and marketing with love. And not only will you feel great about it, so will your ideal clients.
release date: Oct 20, 2017
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Excellence in Business Leadership (3 Book Series)
From Book 1: The company you work for determines your life's purpose and it ought to be a great one! This book covers the foundations of both great and unsuccessful companies and shows that contrast through the eyes of four employees, four friends you'll get to know.
Foundations of Excellence provides both the leader and employee a top level lens to examine your business by contrasting great companies with suboptimal. That contrast will help you judge how you’re doing now, enhance what’s right, and correct shortcomings.
release date: Oct 20, 2017
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Book Publishing Shortcuts for Online Marketers (4 Book Series)
From Book 1: BOOK PUBLISHING SHORTCUTS FOR ONLINE MARKETERS
Six Weeks to Creating a Book Series that Earns Passive Income from Several Sources

Week One: Outline Your Book
Weeks Two to Four: Write Your Book
Week Five: Refine Your Book
Week Six: Launch Your Book

"Lather, Rinse, Repeat!"

Now online marketers can learn the method today's most successful authors are using to sell THOUSANDS of books online per year!

* * *

More and more, I come across people who want to publish a book for all kinds of different reasons—to promote a business, fulfill a lifelong dream, commemorate a special occasion, et cetera—and they want it done quickly (e.g., within four to six weeks), and with a minimal upfront investment. These are the people (e.g., the online marketers) who would rather utilize algorithms to grow their readership than spend any amount of money on traditional forms of book promotion. These authors also want full control over their own creative processes and release dates, and they’re fine with selling their books online only. A perfect example of this type of author is today’s email marketer who is producing an “information product” (their lingo for “ebook”) as part of an ongoing email marketing campaign.

Today’s most successful online marketers know that ebooks, emailing marketing, and affiliate marketing are just as legitimate sources of passive income as real estate investment trusts and high dividend stocks are. They also know that the best way to grow one’s readership (e.g., subscribers list, followers, online fan base of any kind) is to provide genuine and consistent value that is highly useful to those readers.

Ebooks are probably one of the most effective tools in an online marketer’s arsenal. An ebook is a portable business card that can be delivered instantaneously, anywhere in the world, for free or for sale, via email, blog, website, or ecommerce site. An ebook can be read in the comfort of one’s home or office, during a commute by train or by plane, or even when standing and waiting in line. Ebooks are easily searchable documents that can be hyperlinked to an online marketer’s blog or other important information sources, providing even further value to readers. Ebooks are quite easily updateable which is especially helpful to online marketers who wish to keep their information relevant and stay on top of the dynamic Internet. Best of all, there are hundreds of thousands of affiliate marketers out there who are more than happy to help online marketers promote and sell their ebooks all over the world. It’s like having a massive sales team without having to pay them an upfront salary!

Many online marketers are now turning their previously-written blog posts into ebooks rather than starting from scratch to write a whole new document. It’s a great way to produce and share an ebook quickly which is what this series is all about: “rapid release” publishing. This “rapid release” publishing technique is used by many of today’s most successful online authors to grow their respective readerships quickly. It has produced seven-figure incomes for some and six-figure incomes for many others. Done right, it can work for online marketers, too.
release date: Oct 20, 2017
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T-Shaped Marketing for Authors (3 Book Series)
From Book 1: T-Shaped Marketing for Authors. The New Way to Sell Books.

Online marketing provides today’s authors with a vehicle to reach a worldwide audience where, in the past, they were pretty much limited to their own backyards. But to make any kind of real headway in this crowded space full of millions of people doing the same thing as you’re doing online, you’ve got to be Internet savvy to a degree. You’ve got to figure out a way to stand out among the rest by combining analytical and creative skills together. I’m talking about T-shaped marketing.

Co-founder of Moz, Rand Fishkin (2013), provides this succinct description of T-shaped marketing on his company’s blog:

"T-Shaped basically refers to having a light level of knowledge in a broad
array of skills, and deep knowledge/ability in a single one (or a few)."

In other words, your deep knowledge/ability—the stem of the T—is the content you’ve written about in your book(s). The flat, horizontal part at the top represents the various creative and analytical skills you can learn to best utilize the Internet in selling your book(s).

Some of today’s most recognized companies used their own unique T-shaped marketing strategies (also referred to as “growth hacking”) to build their businesses quickly when little or no venture capital was available to them: Airbnb used some shrewd background coding to hack the Craigslist platform to boost its own site’s user experience; PayPal grew quickly by paying early users for referrals; and Dropbox used a strategy similar to PayPal’s by giving early users extra storage for referrals. These tactics piggybacked their other online efforts (e.g., SEO, PPC) to supercharge each company’s scalability, hence the term “growth hacking.”

Authors can do the same. They can use T-shaped marketing to their advantage, and many of today’s most successful online authors already do. Each ebook in this series will focus on one particular T-shaped marketing avenue so authors can learn to utilize several customized strategies:

* Online (paid) and Offline (unpaid) Book Reviews | Advertising vs. Publicity
* Email Marketing
* Advertorials and Blogging
* Content Syndication and Guest blogging
* HTML Coding for Beginners
* Mobile Marketing
* Pay-per-click (PPC) Advertising
* Search engine optimization SEO
* Social Marketing
* Video Marketing
* And the list goes on!

Authors are entrepreneurs, and T-shaped marketing is every entrepreneur’s friend. The top authors move more books by getting in front of their customers and communicating with them in a clear and consistent manner; and they do this by virtue of social media marketing, blogging, book reviews, email marketing, publicity/media tours, and all the other T-shaped marketing strategies we’ll be discussing. They do what’s necessary to make themselves stand out among all the rest for their particular genres, just as business people do with traditional companies.

The good news is it’s possible! There are examples right before your eyes—right inside these mini ebooks—of successful authors who have used T-shaped marketing to sell THOUSANDS and THOUSANDS of books. You can use T-shaped marketing like a pro, too. I’ll show you how.

In this, the inaugural ebook in the T-Shaped Marketing for Authors series, we'll take a look at online/offline book reviews, blogging, a highly recommended resource for all your emailing marketing needs, and some surprising facts about the publishing industry that many people don't know.
release date: Oct 20, 2017
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Self Publishing Hacks (5 Book Series)
From Book 1:

From the core principals of what makes a book successful, to what will have readers coming back for more, this book covers zero cost book promotion options to help you succeed in today’s ultra-competitive online marketplaces.


Completely updated for 2017, this second edition book has been written primarily for self-published authors who have a limited marketing budget, and have their work distributed in digital format by a major online distributor such as Amazon’s Kindle Store, Barnes & Noble’s NOOK Store, Apple iBooks, Kobo, Google Play Books, Smashwords, and others.

If this is you and you're trying to increase your market share in the digital book world while growing your readership, or if you are a person considering delving into the above, then this guide is for you. Even authors who have a healthy marketing budget can still benefit from the information in this helpful guide.

This book also contains a directory of websites that offer free book promotion, many of which may be right for you. Please keep in mind that this book is not a magic bullet. You will need to work the steps in this guide in order to enjoy free and successful book promotions.

So scroll up and get your copy today!

release date: Oct 20, 2017
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100 Social Media Tips (3 Book Series)
From Book 1: LinkedIn is still a mystery for many people yet it's growing really fast and now numbers over 500 million members. Think of a giant networking meeting where you can talk with 500 million business people...that's LinkedIn!

100 LinkedIn Tips will help you optimise your LinkedIn Profile and make the best use of the professionals' network. Follow each tip to learn how to sell yourself and grow your business with LinkedIn.
release date: Oct 20, 2017
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Brainiance Business Books (2 Book Series)
From Book 1: Because of the economic downturn, we are we asking ourselves “Should we continue our innovation imperatives?”

The answer, of course, is a resounding YES, because:
If you can’t continue to differentiate your company from its competitors you will be caught in the commodity downward spiral, and
brainstorming, creativity, and innovation applies just as easily to ‘no cost’ and ‘little cost’ items, and
building a culture of brainstorming and spinning out ideas takes time so you sure don’t want to lose any momentum that you have already started.

Power Brainstorming treats you to two helpful tracks in one book. It is filled with instructions and methods to make all your brainstorming sessions productive and fun, and gives you so many that your brainstorming efforts will never get boring. The second concurrent track tells the story of a group of employees that begin brainstorming with a young facilitator who seeks ways to make it work better and better. This team’s efforts start to catch the attention of the firm’s executives who want to learn how and why the methods have been so effective.

So you have a story and you have methods and tools to create a similar great story in your own company.
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