Best Selling Kindle Books in Graphic Design - Desktop Publishing

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release date: Sep 25, 2017
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release date: Sep 25, 2017
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Arbortext Monster Garage (2 Book Series)
From Book 1: This book covers the basics for getting Arbortext products configured correctly, so you can get started right away, without help from consultants and service partners. This book details the custom directory and points out the essential files new users need to know about. These files and folders are the keys to further configuring your environment, and customizing it (if you absolutely need to).

This book is not meant to replace the product documentation because, at well over 5000 pages, the complete Arbortext documentation covers much more than the basics. The product documentation can also be intimidating enough that it hinders speedy adoption for new users and leaves them at risk of using fragile environments and depending on consultants and service partners for even the most basic understanding.

The toughest thing about learning any new software package is shifting your perspective or expectations: Either you try to force the software to do things that fit your current situation through extensive customization ("Same Mess, Different Tools") or you adapt and change your processes to incorporate not only the new software but the new paradigm it represents. Our opinion is that you shouldn't need to customize and for 90% of technical documentation needs advanced customization is never required.

For the average use case, Arbortext works great right out of the box. This book shows you how to get started quickly in the most effective and most beneficial (to you) way possible. (And decrease your need to be dependent on consultants when you're first starting out.)

This book will show you how to shift your understanding so that you can make the most of your investment in your world. By getting this brief introduction to the product suite and the key folders and files, not only can you get started right away but you know where to go in the product documentation to understand more.

If you’re a brand new Arbortext user and feel that most of your technical publication needs are similar to 80-90% of technical publications out there, this book is for you. Even if you’ve got more complicated needs, this book is still for you. It doesn’t matter what industry or what country you’re in: Arbortext is used by customers in every industry in countries all around the world.
release date: Dec 07, 2016
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Adobe InDesign CC Classroom in a Book (2017 release)

This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book.

 

Creative professionals seeking the fastest, easiest, most comprehensive way to learn Adobe InDesign choose Adobe InDesign CC Classroom in a Book (2017 release) from Adobe Press. The 16 project-based lessons in this book show users step-by-step the key techniques for working in InDesign. Designers will build a strong foundation of typographic, page layout, and document-construction skills that will enable them to produce a broad range of print and digital publications—from a simple postcard to an interactive Adobe PDF with form fields. The real-world tasks in this comprehensive book are presented in an easy-to-follow, step-by-step format and are designed to train beginning Adobe InDesign users in the program—from fundamental features to powerful layout skills. This book can also help experienced InDesign users elevate their skills and learn about new features.

release date: Dec 20, 2011
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slide:ology

No matter where you are on the organizational ladder, the odds are high that you've delivered a high-stakes presentation to your peers, your boss, your customers, or the general public. Presentation software is one of the few tools that requires professionals to think visually on an almost daily basis. But unlike verbal skills, effective visual expression is not easy, natural, or actively taught in schools or business training programs. slide:ology fills that void.

Written by Nancy Duarte, President and CEO of Duarte Design, the firm that created the presentation for Al Gore's Oscar-winning film, An Inconvenient Truth, this book is full of practical approaches to visual story development that can be applied by anyone. The book combines conceptual thinking and inspirational design, with insightful case studies from the world's leading brands. With slide:ology you'll learn to:

  • Connect with specific audiences
  • Turn ideas into informative graphics
  • Use sketching and diagramming techniques effectively
  • Create graphics that enable audiences to process information easily
  • Develop truly influential presentations
  • Utilize presentation technology to your advantage

Millions of presentations and billions of slides have been produced -- and most of them miss the mark. slide:ology will challenge your traditional approach to creating slides by teaching you how to be a visual thinker. And it will help your career by creating momentum for your cause.

release date: Nov 28, 2015
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Design for How People Learn (Voices That Matter)

Products, technologies, and workplaces change so quickly today that everyone is continually learning. Many of us are also teaching, even when it's not in our job descriptions. Whether it's giving a presentation, writing documentation, or creating a website or blog, we need and want to share our knowledge with other people. But if you've ever fallen asleep over a boring textbook, or fast-forwarded through a tedious e-learning exercise, you know that creating a great learning experience is harder than it seems.

 

In Design For How People Learn, Second Edition, you'll discover how to use the key principles behind learning, memory, and attention to create materials that enable your audience to both gain and retain the knowledge and skills you're sharing. Updated to cover new insights and research into how we learn and remember, this new edition includes new techniques for using social media for learning as well as two brand new chapters on designing for habit and best practices for evaluating learning, such as how and when to use tests. Using accessible visual metaphors and concrete methods and examples, Design For How People Learn, Second Edition will teach you how to leverage the fundamental concepts of instructional design both to improve your own learning and to engage your audience.
release date: Apr 14, 2011
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100 Things Every Designer Needs to Know About People (Voices That Matter)
We design to elicit responses from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With it you’ll be able to design more intuitive and engaging work for print, websites, applications, and products that matches the way people think, work, and play.

Learn to increase the effectiveness, conversion rates, and usability of your own design projects by finding the answers to questions such as:
  • What grabs and holds attention on a page or screen?
  • What makes memories stick?
  • What is more important, peripheral or central vision?
  • How can you predict the types of errors that people will make?
  • What is the limit to someone’s social circle?
  • How do you motivate people to continue on to (the next step?
  • What line length for text is best?
  • Are some fonts better than others?
These are just a few of the questions that the book answers in its deep-dive exploration of what makes people tick.

release date: Feb 08, 2016
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The Truthful Art: Data, Charts, and Maps for Communication

No matter what your actual job title, you are—or soon will be—a data worker. 


Every day, at work, home, and school, we are bombarded with vast amounts of free data collected and shared by everyone and everything from our co-workers to our calorie counters. In this highly anticipated follow-up to The Functional Art—Alberto Cairo’s foundational guide to understanding information graphics and visualization—the respected data visualization professor explains in clear terms how to work with data, discover the stories hidden within, and share those stories with the world in the form of charts, maps, and infographics. In The Truthful Art, Cairo transforms elementary principles of data and scientific reasoning into tools that you can use in daily life to interpret data sets and extract stories from them.   

 

The Truthful Art explains:

 

• The role infographics and data visualization play in our world

• Basic principles of data and scientific reasoning that anyone can master

• How to become a better critical thinker

• Step-by-step processes that will help you evaluate any data visualization (including your own)

• How to create and use effective charts, graphs, and data maps to explain data to any audience

 

The Truthful Art is also packed with inspirational and educational real-world examples of data visualizations from such leading publications as The New York TimesThe Wall Street JournalEstado de São Paulo (Brazil), Berliner Morgenpost (Germany), and many more.

release date: Aug 18, 2014
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Logo Design Love: A guide to creating iconic brand identities (Voices That Matter)
Completely updated and expanded, the second edition of David Airey's Logo Design Love contains more of just about everything that made the first edition so great: more case studies, more sketches, more logos, more tips for working with clients, more insider stories, and more practical information for getting the job and getting it done right.

In Logo Design Love, David shows you how to develop an iconic brand identity from start to finish, using client case studies from renowned designers. In the process, he reveals how designers create effective briefs, generate ideas, charge for their work, and collaborate with clients. David not only shares his personal experiences working on identity projects - including sketches and final results of his own successful designs - he also uses the work of many well-known designers such as Paula Scher, who designed the logos for Citi and Microsoft Windows, and Lindon Leader, creator of the current FedEx identity, as well as work from leading design studios, including Moving Brands, Pentagram, MetaDesign, Sagmeister & Walsh, and many more.

In Logo Design Love, you'll learn:
  • Best practices for extending a logo into a complete brand identity system
  • Why one logo is more effective than another
  • How to create your own iconic designs
  • What sets some designers above the rest
  • 31 practical design tips for creating logos that last
release date: Sep 26, 2013
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Desktop Publishing for Prepress Production, Second Edition
"Desktop Publishing for Prepress Production, Second Edition" is an educational primer that explains the use of graphic design software and desktop publishing tools within the printing and publishing industries. Topics covered include file formats, fonts, color specification, color management, PostScript and PDF, RIPs and workflow systems. This book provides an overview of modern prepress and premedia processes. Newly illustrated for the second edition.
release date: Dec 17, 2013
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Real World Print Production with Adobe Creative Cloud (Graphic Design & Visual Communication Courses)

Sharpen your print production skills with this definitive resource created specifically for design professionals who need to create files using the Adobe Creative Cloud, including InDesign, Photoshop, Illustrator, and Acrobat and output for printing.

 

The previous edition was steady seller, helping designers who have no training in print get up and running quickly and not make expensive mistakes on their projects. Completely updated for CS6 and the CC, this book also helps designers with some print experience tackle more complex projects. The book covers all the Adobe Suite programs they need to know to produce successful projects, rather than buying 4 or 5 different books.

 

This book is considered the complete resource for understanding the print cycle, how ink works on paper, managing fonts, using color spaces, handling images, and preparing files for print or electronic output.

Print expert Claudia McCue shares her hands-on techniques to prepare files, edit photos and graphics, and prevent common problems without missing a deadline. This book is brimming with insightful advice, illustrations, and shortcuts that will have you quickly and professionally producing your work in no time.

Covers: Acrobat XI, InDesign CC, Photoshop CC, and Illustrator CC for Macintosh and Windows

 

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