Best Selling Books in Social Sciences - Media Studies

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release date: Feb 26, 2015
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Leadership: Theory and Practice, 7th Edition
2016 Recipient of the McGuffey Longevity Award from the Text and Academic Authors Association (TAA)

Translated into 12 different languages and used in 89 countries, this market-leading text successfully combines an academically robust account of the major theories and models of leadership with an accessible style and practical examples that help students apply what they learn. Peter G. Northouse uses a consistent format for each chapter, allowing students to compare the various theories. Each chapter includes three case studies that provide students with practical examples of the theories discussed. Adopted at more than 1,000 colleges, universities, and institutions worldwide, Leadership: Theory and Practice provides readers with a user-friendly account of a wide range of leadership research in a clear, concise, and interesting manner.
release date: Mar 28, 2014
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A First Look at Communication Theory (Conversations with Communication Theorists)
The ninth edition of A First Look at Communication Theory justifies again the program’s enduring popularity. Em Griffin, now joined by colleagues Andrew Ledbetter and Glenn Sparks, encourages students who are encountering the field for the first time to tackle theories without fear. The authors introduce 32 diverse theories that are a mix of foundational and recent scholarship and, with the benefit of numerous examples and connections to pop culture, help students apply them to their own lives. This program ensures that students have a solid foundation with which to begin understanding the relationships between theories.

Instructors and students can now access their course content through the Connect digital learning platform by purchasing either standalone Connect access or a bundle of print and Connect access. McGraw-Hill Connect® is a subscription-based learning service accessible online through your personal computer or tablet. Choose this option if your instructor will require Connect to be used in the course. Your subscription to Connect includes the following:

• SmartBook® - an adaptive digital version of the course textbook that personalizes your reading experience based on how well you are learning the content.
• Access to your instructor’s homework assignments, quizzes, syllabus, notes, reminders, and other important files for the course.
• Progress dashboards that quickly show how you are performing on your assignments and tips for improvement.
• The option to purchase (for a small fee) a print version of the book. This binder-ready, loose-leaf version includes free shipping.

Complete system requirements to use Connect can be found here: http://www.mheducation.com/highered/platforms/connect/training-support-students.html
release date: Jan 16, 2018
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American Pravda: My Fight for Truth in the Era of Fake News

The one real difference between the American press and the Soviet state newspaper Pravda was that the Russian people knew they were being lied to. To expose the lies our media tell us today, controversial journalist James O’Keefe created Project Veritas, an independent news organization whose reporters go where traditional journalists dare not. Their investigative work–equal parts James Bond, Mike Wallace, and Saul Alinsky―has had a consistent and powerful impact on its targets.

In American Pravda, the reader is invited to go undercover with these intrepid journalists as they infiltrate political campaigns, unmask dishonest officials and expose voter fraud. A rollicking adventure story on one level, the book also serves as a treatise on modern media, arguing that establishment journalists have a vested interest in keeping the powerful comfortable and the people misinformed.

The book not only contests the false narratives frequently put forth by corporate media, it documents the consequences of telling the truth in a world that does not necessarily want to hear it. O’Keefe’s enemies attack with lawsuits, smear campaigns, political prosecutions, and false charges in an effort to shut down Project Veritas. For O’Keefe, every one of these attacks is a sign of success.

American Pravda puts the myths and misconceptions surrounding O’Keefe’s activities to rest and will make you rethink every word you hear and read in the so-called mainstream press.

release date: Feb 24, 1998
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Personal History
As seen in the new movie The Post, here is the captivating, inside story of the woman who helmed the Washington Post during one of the most turbulent periods in the history of American media.

Winner of the Pulitzer Prize for Biography

In this bestselling and widely acclaimed memoir, Katharine Graham, the woman who piloted the Washington Post through the scandals of the Pentagon Papers and Watergate, tells her story—one that is extraordinary both for the events it encompasses and for the courage, candor, and dignity of its telling.
 
Here is the awkward child who grew up amid material wealth and emotional isolation; the young bride who watched her brilliant, charismatic husband—a confidant to John F. Kennedy and Lyndon Johnson—plunge into the mental illness that would culminate in his suicide. And here is the widow who shook off her grief and insecurity to take on a president and a pressman’s union as she entered the profane boys’ club of the newspaper business.
 
As timely now as ever, Personal History is an exemplary record of our history and of the woman who played such a shaping role within them, discovering her own strength and sense of self as she confronted—and mastered—the personal and professional crises of her fascinating life.
release date: Nov 14, 2014
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Interplay: The Process of Interpersonal Communication
With its unique blend of compelling topics and rich pedagogy, the thirteenth edition of Interplay: The Process of Interpersonal Communication offers a perfect balance of theory and application to help students understand and improve their own relationships. Interplay's inviting visual format and rich pedagogy continue to make this text the market leader in Interpersonal Communication.

NEW TO THIS EDITION:
* Expanded and updated coverage of social media's impact on interpersonal communication, with new material in every chapter
* Significantly revised and updated Chapter 2, Culture and Interpersonal Communication
* Expanded discussions of various interpersonal contexts in Chapter 10, Communication in Close Relationships: Friends, Family, and Romantic Partners
* New discussions of perceptual biases, gender effects on language use, listening styles, facilitative emotions, relational maintenance and social support, and invitational communication
* Updated"Media Clip," "Focus on Research," "Dark Side of Communication," and "At Work" boxes in each chapter
* New or updated "Assessing Your Communication" features in every chapter
* New "Check Your Understanding" summary points at the end of each chapter
* New TV and film examples and a corresponding YouTube channel
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release date: Nov 17, 2016
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Understanding Human Communication
For over three decades, this has been the bestselling text for the human communication course. Understanding Human Communication is written with one goal in mind: to provide students with the insights and skills to succeed in our changing world. This new edition includes important updates on evolving topics like culture, gender, and technology and features an updated design and the most robust and innovative support package yet.
release date: Jan 05, 2017
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Media & Culture: An Introduction to Mass Communication
While we all use digital technology daily, many of us don't realize how text, audio, and visual media converge together to enhance our everyday experiences. The new edition of Media & Culture: Mass Communication in a Digital Age enriches students' understanding of these experiences – a skill that has become more important than ever. Media & Culture starts with the digital world students know and then goes further, focusing on what these constant changes mean to them. Through new infographics, cross-reference pages, and a digital jobs feature, the book explains and illustrates how the media industries connect, interlock, and converge, Media & Culture brings together industry expertise, media history, and current trends for an engaging, exhilarating look at the media right now.
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release date: Oct 08, 2015
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Reflect & Relate: An Introduction to Interpersonal Communication

Provides students with study outlines built around key terms, concepts and skills that will help them get a stronger grasp on the material. Vocabulary quizzes and communication and relationship exercises will reinforce their comprehension, and journal assignments will provide them with an opportunity to self reflect.

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release date: Nov 02, 2010
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Difficult Conversations: How to Discuss What Matters Most
The 10th-anniversary edition of the New York Times business bestseller-now updated with "Answers to Ten Questions People Ask"

We attempt or avoid difficult conversations every day-whether dealing with an underperforming employee, disagreeing with a spouse, or negotiating with a client. From the Harvard Negotiation Project, the organization that brought you Getting to Yes, Difficult Conversations provides a step-by-step approach to having those tough conversations with less stress and more success. you'll learn how to:

· Decipher the underlying structure of every difficult conversation 
· Start a conversation without defensiveness 
· Listen for the meaning of what is not said 
· Stay balanced in the face of attacks and accusations
· Move from emotion to productive problem solving
release date: Jan 01, 2016
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Cengage Advantage Books: Looking Out, Looking In
A longtime favorite with millions of students and instructors, LOOKING OUT, LOOKING IN, 15th Edition maintains its market-leading tradition of linking the latest research and theory to readers' everyday lives. Its user-friendly approach motivates students to learn and apply communication principles in both personal relationships and on the job. Expanded emphasis on social media includes an all-new chapter devoted to the role of mediated communication in interpersonal relationships as well as integrated coverage throughout the book. Diverse examples, new readings, compelling cartoons, lively photos, and popular culture references bring principles to life. Thought-provoking prompts in every section help enhance understanding. Hands-on activities help students put what they learn into action. The result: greater student engagement and success.
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