Most Popular Books by David Lewis

Science has made the leap from the lab to come to a store near you and the effects on us are phenomenal. Corporations in hyper-competition are now using the new mind sciences to analyze how and when we shop, and the hidden triggers that persuade us to consume. From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing pioneer Dr. David Lewis goes behind the scenes of the persuasion industry to reveal the powerful tools and techniques, technologies and psychologies seeking to stimulate us all to buy more often without us consciously realizing it.

How many of our business leaders truly embody the change needed in the world of work and beyond? Not nearly enough. This book shows you how to reclaim your power to make a difference, by unleashing your inner maverick. Organizations are where the world's most innovative and impactful talents lie; we have the ingenuity, the technology and the resources to change the world for the better. Discover how to awaken the maverick mindset in you; one that will question, debate and enhance. Mavericks are the key to answering some of the world' most pressing challenges; they don't settle for anything less, and neither should you. Mavericks shows you how being a maverick isn't about shooting from the hip and rocking the boat for the sake of it, it's about demanding better of yourself and your organization for the wider good. In Mavericks, business consultants, London Business School faculty members and authors David Lewis and Jules Goddard guide you through the five characteristics that you can develop to become a maverick leader. From passionate belief, an undeterred attitude, being resourceful, being directional and finally experimenting, these characteristics are the blueprint for you to grow into an iconic and positive change maker. The focus is not on what becoming a leader can do for you, but on what you can do to make the world a better place.

A collection of Narrative Poetry by Australian Poet David Lewis Paget.

Goes to the heart of contemporary arguments about the "primitive" and the "modern" minds, and draws new social, anthropological, and ethnographic conclusions about the nature of ancient societies. How did ancient peoples—those living before written records—think? Were their thinking patterns fundamentally different from ours today? Researchers over the years have certainly believed so. Along with the Aborigines of Australia, the indigenous San people of southern Africa—among the last hunter-gatherer societies on Earth—became iconic representatives of all our distant ancestors and were viewed as either irrational fantasists or childlike, highly spiritual conservationists. Since the 1960s a new wave of research among the San and their world-famous rock art has overturned these misconceived ideas. Here, the great authority David Lewis-Williams and his colleague Sam Challis reveal how analysis of the rock paintings and engravings can be made to yield vital insights into San beliefs and ways of thought. This is possible because we possess comprehensive transcriptions, made in the nineteenth century, of interviews with San informants who were shown copies of the art and gave their interpretations of it. Using the analogy of the Rosetta Stone, the authors move back and forth between these San texts and the rock art, teasing out the subtle meanings behind both. The picture that emerges is very different from past analysis: this art is not a naive narrative of daily life but rather is imbued with power and religious depth.