Best Selling Books by Jeffrey Gitomer

Want unprecedented results in your sales, in your career, and in your life? Let Wall Street Journal and New York Times bestselling author Jeffrey Gitomer guide you. As the world''s foremost expert on selling, he knows more about success than anyone. The collection features the Little Red Book of Selling, Little Red Book of Sales Answers, Little Black Book of Connections, Little Gold Book of YES Attitude, and Little Green Book of Getting Your Way. Additionally, a Gitomer training DVD is included. Jeffrey Gitomer''s Little Books Collector Edition is a complete and integrated game plan for learning, applying, and living these proven techniques for success.

More than thirty proven sales strategies from John Patterson, the father of American salesmanship People don''t like to be sold, but they love to buy," Jeffrey Gitomer likes to say. And he''s been saying it for years. When Gitomer began his research for this book, he discovered a quote by John Patterson, founder of National Cash Register, that was amazingly similar-"If the prospect understood the proposition, he would not have to be sold; he would come to buy." After discovering the similarities in their philosophies, Gitomer developed 32.5 principles of selling based on Patterson''s ideas. These principles capture the essence of what Patterson preached 100 years ago, with twenty-first-century adaptations and concepts for implementing his sales strategies. Patterson was the first to write a sales book on dealing with objections, the first to create and use a sales training tool, and the first to refer to prospects as "probable purchasers." And it was Patterson who created the demand for a receipt, now one of the most powerful pieces of paper in the world. Each principle includes a quote from Patterson, one quote from Gitomer, and an occasional quote from another relevant person. Icons after each principle help readers understand how to think about the concept and adapt it to their needs, and how to turn that concept into action. The Patterson Principles of Selling are easily understood and just as applicable today as they were when Patterson developed them to sell cash registers. They offer a proven, commonsense approach to the sales process that will give salespeople the key to success today, tomorrow, and forever. Jeffrey Gitomer (Charlotte, NC) is a leading authority on sales and customer service whose clients include BMW, Caterpillar, Coca-Cola, and Hilton Hotels, among others. He is also the author of the popular syndicated weekly column, "Sales Moves", read by more than 3.5 million people across the United States and Europe.

A new and impactful book on leadership from the perspective of leaders What makes a leader relevant? It''s not their place of employment, job title, experience, or status in life?it''s their resilience. The true measure of any leader is his or her ability to react based on past experience and gut feelings, respond in real time to current circumstances, and then to recover quickly and move on with new lessons learned. The Little Book of Leadership combines classic style with the latest innovations to challenges the reader to self-evaluate every facet of their leadership, coaching, and communication abilities in order to better formulate what actions can be taken to improve their natural skills. Ideas and answers are provided for every challenge. Chapters include information about the 12.5 leadership strengths: From insights to legacy and every element in between. Morale, Attitude, Resilience, Opportunity, Guts, Measurement, Coach, Celebration, Next-level, and Lost Secret of Leadership Foreword by Dr. Paul "Doc" Hersey, creator of Situational Leadership Other books by Gitomer: The Sales Bible: The Ultimate Sales Resource, Revised Edition, also by Wiley, The Little Red Book of Selling (Bard Press) The Little Gold Book of YES! Attitude (Pearson) Whereas other books rely on theory or philosophy, The Little Book of Leadership takes leadership into the real world of business, providing proven methods for becoming a successful leader.

Jeffrey Gitomers "Sales Bible" endlich auf Deutsch! Der Verkauf und Vertrieb ist oft eine Aneinanderreihung von nicht planbaren und komplexen Situationen, für die Verkäufer einen Katalog von Techniken brauchen, die ihnen den Erfolg sichern. Jeffrey Gitomer liefert in seiner "Verkaufsbibel" solch einen Katalog. Seit einigen Jahren nun schon international DER Klassiker der Verkaufsliteratur zeigt dieses Buch (übersetzt auf Basis der brandneuen englischen Neuauflage), wie Verkäufer ihr volles Potenzial ausschöpfen können und zum Abschluss kommen. Die dargestellten Methoden und Strategien sind praxiserprobt und helfen garantiert im täglichen Verkaufs- und Vertriebsalltag. Getreu Jeffrey Gitomers Mantra "Menschen möchten nichts verkauft bekommen, aber sie lieben es, etwas zu kaufen" geht es ihm in seiner Anleitung nicht um die Manipulation des Käufers, um ihn egal wie zum Abschluss zu zwingen. Seine Themen sind Loyalität, Beziehungsaufbau und Empfehlung. Nur so kann im Verkaufsprozess ein wirklicher Wert geschaffen werden und damit auch ein wirklicher Gewinn. Highlights aus dem Buch sind zum Beispiel: - Die 10,5 Gebote des Verkaufs - Die 25 bewährten Wege, wie man an schwierig zu erreichende Termine herankommt - Die Generierung von Leads in unterschiedlichem Marktumfeld, inklusive über Social Media - Die richtigen Fragen, um in der Hälfte der bisherigen Zeit mehr zu verkaufen - Die Top-Down-Verkaufsmethode, um die potenziellen Kunden zu finden, die bereit sind sofort jetzt zu kaufen. Mit der "Verkaufsbibel" wird jeder Verkäufer zum "Verkaufsstar"!

A detailed guide for salespeople builds on the author''s traditional strategies to cover the opportunities that have occurred as a result of new technologies, explaining how they have shaped the sales process.

Jeffrey Gitomer¿s The Little Green Book of Getting Your Way digs deep into the 9.5 elements that make persuasion, and getting your way, happen. By breaking down the elements, the reader will begin to understand, take action, become proficient, and then master the ability to persuade. Because persuasion occurs in so many different areas of life and business, Gitomer leads the reader from mental readiness to the principles of getting your way and the power that persuasion offers. He challenges the reader to prepare before they present, to prepare before they try to persuade. He demonstrates how to change a presentation into a performance and shows how this can be done in any environment.But because persuasion most often takes place in business, he draws special emphasis to the reader¿s ability to write and sell persuasively. The book talks about the persistence that enables winning persuasion. He brings the Benjamin Franklin quote ¿If at first you don¿t succeed, try, try again¿ to the Gitomer level of ¿You only fail when you decide to quit,¿ and the book ends challenging the reader how to think about excellence and eloquence. It will be up to the reader to take advantage of the opportunity and harness the power.