New Releases by John Medina

Imagine a world where parenting isn't a high-stakes experiment but a journey of love, novelty, and stress-free learning. What if the cultural pressure to be the perfect parent is the real scam, not the advice you're getting? In Brain Rules for Baby, you'll discover the shocking truth about early childhood development that neuroscientists and parents don't want you to know. This isn't just another parenting book. It's a manifesto that challenges everything you've been told about raising children. You'll learn why the myth of critical periods is paralyzing parents with fear and how the brain's remarkable neuroplasticity can adapt and grow far beyond those early years. Through real-life stories of parents like Aisha, Ravi, and Lena, you'll see how creating a 'good enough' environment of love and support can lead to happier, more resilient children. But here's the kicker: the brain isn't a fragile, high-stakes experiment. It's a resilient, adaptable organ that thrives in supportive environments. You don't need to be perfect. You just need to be present. This book will show you how to observe your child's learning moments without urgency, challenge the idea of rigid critical periods, and create a parenting approach that values informed discernment and situational flexibility. You'll learn why your toddler's brain is like a bouncy castle—resilient and flexible—and how to support this adaptability. By the end of this book, you'll have the tools to create a 'good enough' environment that allows your child to grow, learn, and thrive without the pressure of perfection. Are you ready to rethink parenting and give yourself—and your child—the freedom to just be?

How can I keep people engaged during my presentations? What can I do to my office so that I look forward to coming to it on Monday? How can I improve the productivity of our team, our department, our company? Scientists know. Brain Rules for Work by developmental molecular biologist and author Dr. John Medina, explores the various aspects of work through the lens of peer-reviewed science. Having written New York Times bestselling works Brain Rules, Brain Rules for Baby and Brain Rules for Aging Well, Dr. Medina turns his expertise towards the professional world, guiding us through what brain science and evolutionary biology have to say about topics from office space and work/life balance to power dynamics and work interactions in the time of COVID-19. Medina's charming descriptions and hilarious anecdotes break the science down to practical applications that you can put into use next Monday to improve your work life and the work lives of those around you. You'll learn: Why taking breaks in nature during the workday improves productivity How planning a meeting beforehand makes it more effective Why an open office plan isn't a good office plan How a more diverse team is a more potent team What exactly about talking to co-workers online is so exhausting Why allowing for failure is vital to a company's success What power can do to an executive who has just been promoted Procrastination is not due to laziness, rather an avoidance of negative feelings Which personality tests will help you find the right fit for the job-hint: it's not the Myers-Briggs The surprising source of a leader's charisma And what our work lives will look like in a post-pandemic world Whether you are an employee at a company looking to become successful or an executive who wants to ensure the success of your employees, Brain Rules For Work is both a useful tool and a compelling guide for you and your co-workers.

Should your company use personality tests? Which ones are helpful and which ones should be avoided? And just what traits can personality tests detect? Brain Rules author Dr. John Medina answers these and other questions in this audiobook companion to his newest book, Brain Rules for Work, called Personality. In this chapter, John explores some of the history of personality tests and examines what role these tests should play in hiring practices. Whether you’re a manager looking to incorporate personality tests into your hiring program or an employee interested in the science (or lack thereof) behind many of the most popular tests, Personality is an entertaining and informative read.

What does grief have to do with the workplace? It turns out a whole lot. Brain Rules author Dr. John Medina writes in Grief, an audiobook companion to his new book Brain Rules for Work, about how grief can affect our lives, including our working lives, and elaborates on what businesses can do when their employees are grieving. Grief is especially pertinent today, as workers across the United States have experienced loss in their lives and turmoil in their working lives due to COVID-19. If you’re an employee who has experienced grief or a manager who has bereaved employees on staff, Grief is a must-read.

Cosa sappiamo per certo sul funzionamento del cervello, e in particolare sul cervello dei bambini? Pur essendo l’organo più misterioso del nostro organismo, sappiamo tanto, ma non tutto. Che cos’è che ci rende intelligenti? Che cosa può rendere intelligenti i bambini? Perché alcuni lo sono più di altri? E perché certi bambini che sembrano non esserlo, in realtà lo sono? Sappiamo che la forza dell’intelligenza non scaturisce da un unico principio perfetto, ma dalla nostra vasta e differenziata diversità Sappiamo che lo sviluppo cerebrale dei bambini ha un bisogno esclusivo, totale, delle cure affettuose e continue dei genitori. Sappiamo che un ambiente pedagogico adatto può guidare un bambino ad apprendere processi grandi e complicati a partire da processi più piccoli, così come sappiamo che il cervello di un neonato non è pronto a sopravvivere nel mondo senza un adeguato, costante insegnamento – il che, in altri termini, significa che ai nostri bambini dobbiamo insegnare tutto. Ma sappiamo anche che nessun tipo di educazione potrà mai cambiare il fatto che più o meno la metà del potenziale intellettivo di un bambino è su base genetica. Da anni John Medina è apprezzato per i suoi studi e per gli illuminanti saggi sul funzionamento del cervello. Per i lettori è facile stabilire con i suoi libri un rapporto di tenace affezione, perché Medina è uno dei non moltissimi uomini di scienza che sanno spiegare nel migliore dei modi le cose più difficili. Ed è proprio il caso di questo suo nuovo libro, ora arricchito di un nuovo, fondamentale capitolo sul sonno, concepito per rispondere alle domande concrete che milioni di genitori si pongono nei confronti dei loro figli. Che cosa si può fare per crescere bambini felici e intelligenti? Secondo Medina, scienziato e sottile decifratore – in quanto egli stesso padre di due figli – di esperienze condivise con molti genitori, si può fare parecchio. Frutto di anni di lavoro, in Naturalmente intelligenti confluisce un vasto complesso di nozioni derivanti dalla psicologia comportamentale nonché; dalla biologia cellulare e molecolare, che John Medina riesce efficacemente a tradurre in chiare istruzioni pratiche nell’intento di assistere mamme e papà nel difficile compito di prendersi cura di un piccolo essere umano indifeso e di farlo crescere sano, felice e intelligente.

«Uno dei libri più informativi, coinvolgenti e utili del nostro tempo.» Garr Reynolds, autore di «PresentationZen Design. Progettare e realizzare presentazioni efficaci» «Analizza il funzionamento del cervello in un inglese semplice, spiegando il suo ruolo sul posto di lavoro e in classe... uno stile di scrittura che fa balzare le parole fuori dalla pagina.» «USA Today» «Medina è un comunicatore di gran talento, capace di rivolgersi sia agli scienziati sia ai profani. Illustrando casi inusuali di disordine neurologico, esempi storici e scoperte d'avanguardia, cattura il lettore e offre suggerimenti che ognuno può mettere in pratica.» «Psychiatric Times» Sono passati alcuni anni da quando questo libro eccezionale è uscito nelle librerie. In questo tempo, l’autore ha continuato a lavorare sui temi che troverete in queste pagine, rielaborando e aggiornando il materiale a sua disposizione. Visto il grande successo della sua originale tecnica espositiva, John Medina ha infine deciso di dare alle stampe questa seconda edizione, riveduta in ogni sua parte e dotata di un capitolo completamente nuovo, dedicato alla musica e alle sue enormi potenzialità cognitive. Un regalo gradito, che aggiunge ulteriore fascino a una narrazione accattivante, informativa e incredibilmente coinvolgente. Un cervello voluminoso come il nostro è un organo molto esigente: pur costituendo appena il 2 per cento della massa corporea, divora il 20 per cento dell’energia disponibile. Sappiamo molte cose, sul nostro cervello, ma è ancora troppo poco. Come funziona? Di che cosa ha bisogno per funzionare al meglio? Perché è in grado di imparare così bene? Perché è così incline a dimenticare selettivamente? John Medina per anni ha svolto ricerche sulle misteriose connessioni tra geni e comportamento. La ricerca in questo campo – dentro il più sofisticato sistema di trasferimento di informazioni a noi noto (cioè il nostro cervello) – corrisponde all’attraversamento di uno dei più affascinanti territori intellettuali che si conoscano. In questo libro, sulla base delle cognizioni più avanzate e dell’analisi di casi concreti, John Medina ci informa con grande vivacità narrativa, presentandoci vari aspetti, o «regole» – dodici, per l’esattezza –, relative al funzionamento del cervello. Ogni argomento, che Medina presenta con humour garbato nei passaggi più tecnici, fornisce idee di applicazione nella vita di tutti i giorni, in particolare sul lavoro e a scuola. Alla fine, ci accorgeremo che il libro tiene fede alle promesse e che rende conto delle immense potenzialità del nostro cervello e dei modi più efficaci per utilizzarle.

Marvel at the neuroscientific reasons why smart teens make dumb decisions! Behold the mind-controlling power of executive function! Thrill to a vision of a better school for the teenage brain! Whether you're a parent interacting with one adolescent or a teacher interacting with many, you know teens can be hard to parent and even harder to teach. The eye-rolling, the moodiness, the wandering attention, the drama. It's not you, it's them. More specifically, it's their brains. In accessible language and with periodic references to Star Trek, motorcycle daredevils, and near-classic movies of the '80s, developmental molecular biologist John Medina, author of the New York Times best-seller Brain Rules, explores the neurological and evolutionary factors that drive teenage behavior and can affect both achievement and engagement. Then he proposes a research-supported counterattack: a bold redesign of educational practices and learning environments to deliberately develop teens' cognitive capacity to manage their emotions, plan, prioritize, and focus. Attack of the Teenage Brain! is an enlightening and entertaining read that will change the way you think about teen behavior and prompt you to consider how else parents, educators, and policymakers might collaborate to help our challenging, sometimes infuriating, often weird, and genuinely wonderful kids become more successful learners, in school and beyond.

How come I can never find my keys? Why don't I sleep as well? Why do my friends keep repeating the same stories? What can I do to keep my brain sharp? Scientists know. Brain Rules for Ageing Well, by developmental molecular biologist Dr. John Medina, gives you the facts - and the prescription to age well - in his engaging signature style. With so many discoveries over the years, science is literally changing our minds about the optimal care and feeding of the brain. All of it is captivating. A great deal of it is unexpected. In his New York Timesbestseller Brain Rules, Dr. Medina showed us how our brains really work - and why we ought to redesign our workplaces and schools to match. Now, in Brain Rules for Ageing Well, he shares how you can make the most of the years you have left. In a book destined to be a classic on ageing, Medina's fascinating stories and infectious sense of humour breathe life into the science. Brain Rules for Ageing Wellis organised into four sections, each laying out familiar problems with surprising solutions. First up, an overview- looking under the hood of an ageing brain as it motors through life. The second part focuses on the feeling brain, using topics ranging from relationships and stress to happiness and gullibility to illustrate how our emotions change with age. The third focuses on the thinking brain, explaining how various cognitive gadgets such as working memory and executive function change with time. Each section is sprinkled with practical advice- for example, a certain style of dancing may be better for your brain than eating fish. Medina explains not only how taking certain actions can improve your brain's performance, but also what is known about the brain science behind each intervention. The final section is about the future. Your future. It's filled with topics as joyful as retirement and as heartbreaking as Alzheimer's. Medina connects all of the chapters into a plan, checklist-style, for maintaining your brain health. You may already be experiencing the sometimes unpleasant effects of the ageing process. Or you may be deeply concerned about your loved ones who are. Either way, Brain Rules for Ageing Wellis for you.

Udržte si bystrou hlavu navzdory věku Knížka vám ukáže, že i ve vyšším věku jste schopni prožívat svůj život mnohem plněji – tedy přimět k tomu váš mozek. Dozvíte se, jak zmírnit neblahé účinky stárnutí, jak poznat projevy Alzheimerovy nemoci nebo jak prožít zralý věk aktivně. Pokud se ke stáří postavíte čelem, může to být jedno z nejkrásnějších a nejspokojenějších období vašeho života. Začít můžete hned.

How come I can never find my keys? Why don't I sleep as well as I used to? Why do my friends keep repeating the same stories? What can I do to keep my brain sharp? Scientists know. Brain Rules for Aging Well, by developmental molecular biologist Dr. John Medina, gives you the facts, and the prescription to age well, in his signature engaging style. With so many discoveries over the years, science is literally changing our minds about the optimal care and feeding of the brain. All of it is captivating. A great deal of it is unexpected. In his New York Times best seller Brain Rules, Medina showed us how our brains really work, and why we ought to redesign our workplaces and schools to match. In Brain Rules for Baby, he gave parents the brain science they need to know to raise happy, smart, moral kids. Now, in Brain Rules for Aging Well, Medina shares how you can make the most of the years you have left. In a book destined to be a classic on aging, Medina's fascinating stories and infectious sense of humor breathe life into the science. Brain Rules for Aging Well is organized into four sections, each laying out familiar problems with surprising solutions. First up, the social brain, in which topics ranging from relationships to happiness and gullibility illustrate how our emotions change with age. The second section focuses on the thinking brain, explaining how working memory and executive function change with time. The third section is all about your body: how certain kinds of exercise, diets, and sleep can slow the decline of aging. Each section is sprinkled with practical advice, for example, the fascinating benefits of dancing, and the brain science behind each intervention. The final section is about the future. Your future. Medina connects all the chapters into a plan for maintaining your brain health. You may already be experiencing the sometimes-unpleasant effects of the aging process. Or you may be deeply concerned about your loved ones who are. Either way, Brain Rules for Aging Well is for you.

Basé sur les toutes dernières découvertes sur le cerveau, ce livre va révolutionner votre approche de l'éducation et vous aider à élever vos enfants pour qu'ils soient plus heureux et plus intelligents. Dans ce livre passionnant, découvrez : - Ce qui est vraiment utile pour sensibiliser Bébé avant sa naissance : musique, repos, alimentation... - Les facteurs environnementaux essentiels : amour, attention, communication, sécurité... - Les 7 composants de l'intelligence (mémoire, improvisation, goût de l'exploration, créativité...) et comment les développer chez votre enfant. - Comment rendre votre enfant épanoui et plus intelligent : les règles à établir (non, c'est non), les précautions à prendre (pas de télé avant 2 ans)... et les bonnes habitudes. DE 0 À 5 ANS, CE QUI COMPTE VRAIMENT POUR VOTRE ENFANT « De la gestion des émotions aux effets de l'entente conjugale, la démonstration est limpide et les conseils, judicieux. » - Psychologies Magazine

La mayoría de nosotros no sabe qué pasa dentro de nuestro cerebro. Por ejemplo, ¿sabías que todas las mentes humanas reaccionan positivamente ante una fotografía de la actriz Jennifer Aniston? ¿O que en los genes de Michael Jordan estaba escrito que jamás sería bueno en beisbol aunque fuera un astro del baloncesto? ¿Que es posible recordar todas las melodías de música clásica, pero olvidar cómo atar las agujetas? Este libro es una recopilación de las doce reglas según las cuales funciona el cerebro humano, y cómo al entenderlas es posible aplicar ideas revolucionarias que mejoran nuestra vida diaria. El doctor John Medina explica cómo la ciencia de la mente humana puede transformar la manera en la que criamos a nuestros hijos o educamos a nuestros alumnos. Las historias fascinantes que aparecen en Tu cerebro manda y el sentido del humor con que se relatan cambiarán por completo la manera de usar tu mente. Descubrirás que cada cerebro tiene un cableado diferente, que nuestro cuerpo está diseñado para recorrer ¡20 kilómetros diarios!, que los recuerdos son volátiles y que el estrés puede minar nuestra capacidad de aprendizaje. Cuando termines de leer este libro entenderás cómo funciona realmente tu cerebro y cómo puedes aprovecharlo al máximo.

Dans la nouvelle édition mise à jour de ce livre de référence, John Medina expose les 12 lois du cerveau dont l’existence a été prouvée par la science et propose des idées innovantes pour améliorer notre manière d’enseigner, de travailler, de vivre ! Vous allez découvrir que… L’activité physique booste nos facultés intellectuelles Nous sommes faits pour apprendre et explorer continuellement Les souvenirs sont instables et susceptibles d’être déformés Le sommeil est étroitement lié à notre capacité d’apprentissage La vue l’emporte sur tous les autres sens Notre cerveau est incapable de bien faire plusieurs choses à la fois Etc. EN REFERMANT CE LIVRE, VOUS AUREZ COMPRIS COMMENT VOTRE CERVEAU FONCTIONNE RÉELLEMENT ET COMMENT VOUS POUVEZ EN TIRER LE MEILLEUR PARTI. « L’un des livres les plus instructifs, les plus intéressants et les plus utiles de notre époque. » Garr Reynolds, auteur de Présentation Zen

What’s the single most important thing you can do during pregnancy? What does watching TV do to a child’s brain? What’s the best way to handle temper tantrums? Scientists know. In his New York Times bestseller Brain Rules, Dr. John Medina showed us how our brains really work—and why we ought to redesign our workplaces and schools. Now, in Brain Rules for Baby, he shares what the latest science says about how to raise smart and happy children from zero to five. This book is destined to revolutionize parenting. Just one of the surprises: The best way to get your children into the college of their choice? Teach them impulse control. Brain Rules for Baby bridges the gap between what scientists know and what parents practice. Through fascinating and funny stories, Medina, a developmental molecular biologist and dad, unravels how a child’s brain develops – and what you can do to optimize it. You will view your children—and how to raise them—in a whole new light. You’ll learn: Where nature ends and nurture begins Why men should do more household chores What you do when emotions run hot affects how your baby turns out, because babies need to feel safe above all TV is harmful for children under 2 Your child’s ability to relate to others predicts her future math performance Smart and happy are inseparable. Pursuing your child’s intellectual success at the expense of his happiness achieves neither Praising effort is better than praising intelligence The best predictor of academic performance is not IQ. It’s self-control What you do right now—before pregnancy, during pregnancy, and through the first five years—will affect your children for the rest of their lives. Brain Rules for Baby is an indispensable guide.

Escutamos muita coisa sobre o comportamento dos bebês e o que devemos ou não fazer na hora de criá-los. Quem nunca ouviu, por exemplo, que a televisão pode ser nociva para os pequenos? Ou que a ansiedade das mães acaba passando para os filhos? Mas na hora de explicar a razão das afirmações poucas pessoas sabem seguir em frente e ficamos com a dúvida se estamos diante de uma informação confiável ou de mais outro dos muitos mitos envolvendo o universo infantil. O biólogo molecular e pesquisador John Medina esclarece, com dados de pesquisas científicas, uma série de questões como essas e explica como se desenvolve o cérebro de uma criança. Com descobertas recentes da ciência nas áreas de neurociência e psicologia, mostra como os pais podem ajudar na educação de filhos mais saudáveis, inteligentes e felizes.

Molecular biologist John Medina clears up the common misconceptions that make clinical depression one of the most widely misunderstood disorders. He explains how chemical changes in the brain contribute to feelings of depression, details the facts about the drugs used to treat depression, and suggests ways to make psychotherapy a helpful6 component of the healing process. Fully illustrated with color illustrations.

Anyone who has watched a wrinkle slowly gouge their face like a strip mine, or has been disturbed by a loss of memory, has uncomfortably confronted the human ageing process. The inexorable march of time on our bodies begs an important question: why do we have to grow old? Written in everyday language, The Clock of Ages takes us on a tour of the ageing human body - all from a research scientist's point of view. From the deliberate creation of organisms that live three times their natural span to the isolation of human genes that may allow us to do the same, The Clock of Ages also examines the latest discoveries in geriatric genetics. Sprinkled throughout the pages are descriptions of the aging of many historical figures, such as Florence Nightingale, Jane Austen, Bonaparte and Casanova. These stories underscore the common bond that unites us all: they aged, even as we do. The Clock of Ages tells you why.

"A molecular biologist looks at life and the implications of genetic research"--Jacket subtitle.