New Releases by Richard Hammond

During the nineteenth century the United States engaged in three wars with the Seminole Indians in Florida. The Road to Rassa follows young St. Pierre, a half bred Seminole boy, as he learns to live off the land, survive the swamp, evade capture by the U.S. Army, and grow up to fight against the Union in the Battle of Fort Myers.

This is a major reassessment of the causes of Allied victory in the Second World War in the Mediterranean region. Drawing on a unique range of multinational source material, Richard Hammond demonstrates how the Allies' ability to gain control of the key routes across the sea and sink large quantities of enemy shipping denied the Axis forces in North Africa crucial supplies and proved vital to securing ultimate victory there. Furthermore, the sheer scale of attrition to Axis shipping outstripped their industrial capacity to compensate, leading to the collapse of the Axis position across key territories maintained by seaborne supply, such as Sardinia, Corsica and the Aegean islands. As such, Hammond demonstrates how the anti-shipping campaign in the Mediterranean was the fulcrum about which strategy in the theatre pivoted, and the vital enabling factor ultimately leading to Allied victory in the region.

What is it about bikes that leaves so many of us powerless to resist? This entertaining guide charts the history of the bike from its origin as a cheap means of transport to its modern incarnations: a symbol of rebellion, a high-tech racing machine and the rich kid's plaything. Richard Hammond, passionate biker and collector of bikes, looks at the machines that have propelled people across the world to work, to school - and occasionally to their doom. With his trademark expertise and wit, Hammond examines bikers of every type, from the happy farmer trundling through fields on his Honda Cub to the Hells Angel terrorising towns on their hog.

Physics doesn't just happen in a lab - it happens in the kitchen, in your bath, in a car! This award-winning title by television presenter and writer Richard Hammond shows you how. From explanations of phenomena like electricity to details about the composition of atoms and their charge, Can You Feel The Force? is crammed with interesting facts and fascinating experiments. Join a thrilling high-energy journey through space, time, and beyond and find out about the forces that make our world what it is. Experience some "light" reading about waves and the electromagnetic spectrum, get stuck into friction and feel the heat with temperature. You can also find out the answers to age-old scientific questions such as why the sky is blue, and more obscure conundrums like why golf balls have dimples. With rich illustrations, concise and simple text, and a glossary of the most common terms, Can You Feel The Force? takes you on a fun journey while you learn about the invisible, the unexplained, and the downright weird!

Richard Hammond - TV presenter and self-confessed mystery addict - is on a quest to uncover the truth behind the rumours and whispers around events in the world's waters. Was the lost city of Atlantis real? Do mermaids exist outside stories? And where is everybody who was on the Marie Celeste? Don't miss this instalment in the incredible series by Britain's best-loved TV personality. Explore the world's greatest mysteries - all from the comfort of your armchair!

Richard Hammond - TV presenter and self-confessed mystery addict - is on a quest to uncover the truth behind the rumours and whispers around some of the world's strangest - and creepiest - creatures. Is the Loch Ness Monster real? Are you in danger of running into a yeti? And do werewolves and vampires exist outside teenage romance? Don't miss this instalment in the incredible series by Britain's best-loved TV personality. Explore the world's greatest mysteries - all from the comfort of your armchair!

Richard Hammond - TV presenter and self-confessed mystery addict - is on a quest to uncover the truth behind the rumours and whispers around some of the world's strangest alien encounters. Have you ever spotted a UFO? Are you in danger of alien abduction? And what did happen at Roswell? Don't miss this instalment in the incredible series by Britain's best-loved TV personality. Explore the world's greatest mysteries - all from the comfort of your armchair!

Richard Hammond - TV presenter and self-confessed mystery addict - is on a quest to uncover the truth behind the rumours and whispers around some of the world's strangest ancient mysteries. Don't miss this instalment in the incredible series by Britain's best-loved TV personality. Explore the world's greatest mysteries - all from the comfort of your armchair!

The much-loved TOP GEAR host, and No.1 bestselling author of ON THE EDGE, on learning to love your caravan - includes advice on how to blow it up when you have finished with it. This is the essential guide for any owner or prospective owner, or indeed anyone with even a passing interest in caravans, of whatever sex, age, race or inclination. Or anyone with an interest in seeing them blown to bits on the telly. From the history of the caravan and their role in preventing World War Three to caravan racing and what the future might hold for the mobile home we all love (or love to hate), Richard Hammond leaves no stone unturned in this comprehensive account of the enduring appeal of a road pest ... I mean, motoring icon.

ON THE ROAD: GROWING UP IN EIGHT JOURNEYS - MY EARLY YEARS is a new form of autobiography, in which TOP GEAR presenter Richard Hammond tells the story of his early life through a series of significant driving episodes. He's a child in the back seat of Dad's car on the way to the seaside in Weston-Super-Mare. He's on his first bike, a red one, in Solihull, then on his first motorcycle, a Honda MTX50. He's at the wheel of his first car (and in the back with his first girlfriend). He is driving a furniture delivery van as part of his first job in and around Ripon. Now he is showing off with a friend, risking everything. ON THE ROAD is an emotional road map in which each chapter has its own registration number, and its own distinctive interior. Most importantly, each chapter sets off and arrives. ON THE ROAD surges on to its destination, reversing or moving quickly through the gears, reliving the central episodes and conflicts of Richard's life. Every chapter is a stage in a longer journey. Although there are precious few road-rage monologues against four-wheel drivers and men in vests in white vans, Richard Hammond's readers will quickly recognise the funny self-deprecating and balanced ease that has made him one of Britain's best-loved writers and television presenters.

The world's #1 guide to retail success, complete with crucial, up-to-date insights--including new case studies, ideas, strategies, and tactics from today's best retailers, like TopShop, IKEA, and Best Buy. Smart Retail incorporates several valuable chapters, including: Opportunities to learn from past retail pioneers: simple yet effective strategies your competitors have forgotten. How to use data to drive profit and growth. How to do more with less, and maximize the value each team member brings to the table. How to use new technology to develop highly productive, innovative "Remote Teams". Covering everything from creating the ultimate retail experience to understanding the customer and the importance of motivated workers, this is the book that will equip managers, team-workers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies. ¿ Retail marketing is undergoing cataclysmic change, driven by upheavals in media, consumer attitudes, and the retail industry itself. Retailers know they must invest more heavily in marketing, both to build brands and to drive sales. But how? In Shopper Intimacy , two leading experts offer the first comprehensive, research-based guide to building winning retail marketing programs. Drawing on a decade of customer research, the authors introduce: ¿ A start-to-finish system for planning and executing effective campaigns. ¿ Powerful new tools for influencing shopper behavior and driving better results. Practical, workable techniques for measuring performance – including a breakthrough approach for measuring ROI from the standpoint of all stakeholders. ¿ Best practices models for integrating internal and syndicated research. Trend analysis to help retailers chart the future trajectory of marketing, and position themselves appropriately. ¿ Shopper Intimacy contains extensive case studies, charts, pictures, and illustrations designed to deepen marketers’ understanding. Above all, it presents practical learnings that cut across all retail segments, with data to support the authors’ conclusions, and techniques for successfully applying them.

Richard Hammond - TV presenter and self-confessed mystery addict - invites you to journey with him to the planet's most puzzling places . . . Explore the ancient pyramids, Stonehenge and the Bermuda Triangle. Hunt for werewolves, vampires, aliens and the Abominable Snowman. You can gather clues, facts and interesting tales as you go (just try not to get too distracted by Richard's unbelievable jokes). Then it's up to you decide what's really going on. Don't miss this incredible, fully illustrated gift book from Britain's best-loved TV personality. Explore the world's greatest mysteries - all from the comfort of your armchair!

A new collection filled with winning ideas and strategies for improving your sucess in the retail business ... 2 authoritative books, now in a convenient e-format, at a great price! Smart Retail, the world's #1 guide to retail success, complete with crucial, up-to-date insights--including new case studies, ideas, strategies, and tactics from today's best retailers, like TopShop, IKEA, and Best Buy. Covering everything from creating the ultimate retail experience to understanding the customer and the importance of motivated workers, this is the book that will equip managers, team-workers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies. Competing in Tough Times brings together the powerful new strategies that world-class retailers, like Trader Joe's, Costco, and Nordstrom, are using today to survive--and thrive--in a brutally unforgiving retail environment. Internationally respected retail management expert Barry Berman shows retailers and their suppliers exactly how to build effective strategies based on cost and differentiation, plan and implement those strategies, and measure the results. Berman offers detailed coverage of implementing strategies based on becoming the low-cost provider and minimizing product proliferation; enhancing the service experience; developing and maintaining a strong private label program; and more. From world-renowned experts Richard Hammond and Barry Berman.

This book may be unpopular in some circles. The exposure of the truth usually is when it has been hidden or distorted (particularly by those who would profit most by its absence or continued distortion). Yet, are we not our brother's keeper? Are we not to assist or enlighten our kinsmen...our fellow human, if we can? Frequently, throughout these essays will be found references to the mystical forces that are indeed a part of our every day existence. I speak of the essence of fair play, charity, right...justice. These forces are more than just charming concepts or notions. They are forces that shape every living soul's destiny...forces that we sometimes foolishly play with every day, often with terrible consequences. There are bogus philosophies being practiced that have been and are rapidly and steadily spelling the decline of humankind. I seek, with the reader's indulgence and patience, to expose or illuminate our long practiced folly. I expect there to be great opposition, particularly from many of the Black segment of Christendom. For oftentimes, concepts and ideals are attacked and/or ostracized by the masses while being led by profiteers with selfish interests, especially if those ideals are not embraced by the masses. But, are the masses always right? What about a mob? The focal point of these essays is not to lament the plight of the so-called African American. Any number of American minorities (Native American, Hispanics, Oriental, et al) can be exemplary of the casualties of the American (European) encounter, though not necessarily to the same degree. I use the African American to illustrate what has happened to a segment of humanity (many of whom I believe to be descendants of the Lost Tribes of Israel, the Chosen Ones) whose ancestors dared to violate the laws and hold with contempt those forces which govern our daily existence and bring affront to the Great Spirit, The Mighty One. And if the Chosen of the Most High can receive such a fall from grace, then none are above or beyond reproach. Perhaps now is the time for other considerations...other possibilities.

The world's #1 guide to retail success, complete with crucial, up-to-date insights--including new case studies, ideas, strategies, and tactics from today's best retailers, like TopShop, IKEA, and Best Buy. Smart Retail incorporates several valuable chapters, including: Opportunities to learn from past retail pioneers: simple yet effective strategies your competitors have forgotten. How to use data to drive profit and growth. How to do more with less, and maximize the value each team member brings to the table. How to use new technology to develop highly productive, innovative "Remote Teams". Covering everything from creating the ultimate retail experience to understanding the customer and the importance of motivated workers, this is the book that will equip managers, team-workers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies.

Jak mít v prodejně více spokojených zákazníků a vydělat více peněz? Čím se liší úspěšné prodejny od těch, které živoří na pokraji zájmu? Jak atraktivně uspořádat prodejní prostory? Jak nalákat zákazníky do prodejny, překvapit je a potěšit, aby se vrátili znovu? Jak efektivně vést a motivovat prodejní tým? To vše a mnohem více se dozvíte v této ojedinělé knížce, jejíž třetí vydání obsahuje kromě řady nových praktických rad a užitečných poznámek především znamenité nápady, strategie a taktické myšlenky, které posunuly nejúspěšnější maloobchodníky na vrchol. Objevte tajemství stojící za úspěchem těch největších a nejlepších a učte se od nich. Autor jim položil prostou otázku: "Díky čemu jste tak dobří??" Odpovědi jsou více než inspirující a tato kniha vám ukáže, jak je aplikovat v praxi. Knížka je určena majitelům a vedoucím prodejen, manažerům i prodavačům, kteří se chtějí stát opravdu úspěšnými profesionály.

Super Science Lab: Bright Ideas introduces budding scientists to the world of light and electricity with exciting do-it-yourself experiments. Using the materials included in the kit, kids can make a lava lamp, light up their fridge with illuminated magnets, build an electric motor, and see how Jell-o makes light bend.

More antics from the much-loved TOP GEAR presenter, and the No.1 bestselling author of ON THE EDGE. "There is, I discovered, a technique to performing a low-rent, comedy motorcycle jump with a bad hip joint following a low-speed fall off a horse on to your wife's Land Rover keys..." More of the wry, honest and often hilarious chronicles of Richard Hammond - TV presenter, adventurer and general drawer of the Short Straw. Continuing where AS YOU DO left off, OR IS THAT JUST ME? focuses on just a few of the many hair-raising stunts, expeditions and encounters experienced by Richard Hammond over the last eventful year.

Blast Lab Activity Book catapults young readers into the role of scientists, explorers, and inventors. Packed with easy-to-follow yet spectacular experiments, as well as sticker sheets, quizzes, and astonishing extra information, the book will keep curious kids occupied for hours. By following the step-by-step instructions, young inventors can create their own fantastic flying machines from household objects, fool their brains with mind-bending illusions, and learn about physics, chemistry, psychology, and more along the way.

Everyday things are used to show how science works.

Even more fantastic activities from Richard Hammond's new TV series Blast Lab on ABC3. If your child loves the fun filled science of Blast Lab, then get them active at home with this exciting activity book packed with things to do and challenges from the series.

Top Gear's Richard Hammond is in the driving seat for this turbo-charged tour through the nuts and bolts of car technology. Underneath the hood of every car there's a lot of fast, furious, and spectacular science going on. G-force, combustion, power: you name it, a car's got it. Help your child discover all about the science of cars with this explosive tour of automobiles in Car Science. Find out how cars revolutionized the world and see how a car functions with jaw-dropping diagrams, cutaway drawings and cool graphics. Steer to the fundamental science behind the mechanics and then sit back for an exciting look into the future of minimal emissions, maximum fun.

Examines the make-up of the universe in relation to gravity, the creation of stars, the concept of the new string theory, cosmic rays, black holes, and other scientific discoveries.

The life and times of the 2007 No1 bestselling author of ON THE EDGE

Gripping account by Richard Hammond of life before and after his terrifying high-speed car crash.

¿Crees que la Física es aburrida? ¡Piénsalo otra vez! Te proponemos un viaje emocionante y lleno de energía a través del tiempo, el espacio y más allá. Un viaje en el que descubrirás que la Física no solo está en los laboratorios sino que forma parte de tu vida y puedes encontrarla en la cocina, el baño, el coche... ¡Incluso dentro de ti! ¿Sabes por qué la Tierra no deja de girar? ¿O por qué se te encoge el estómago cuando bajas por la montaña rusa? ¿O cómo caminan las moscas por el techo sin caerse? ¿O por qué el cielo es azul? Encuentra la respuesta a estas y muchas más preguntas. ¡Alucina con la Física!