Best Selling Books by SANJAY GUPTA

1.Business—Meaning, Concept, Definition, Classification, Functions and Importance, 2. Business Organisation, 3. Establishment of Business, 4. Essential Elements of Business Success and Qualities of a Successful Businessman, 5.Forms of Business Organisations : Sole Proprietorship or Sole Trade, 6. Partnership (Including Provisions of Limited Liability Partnership Act, 2008), 7. Joint Hindu Family Business, 8. Company/Joint Stock Company, 9. Co-Operative Organisation, 10. Plant Location, 11. Plant Layout, 12. Factors Affecting the Size of Business Unit (Including Optimum Size of Business Unit), 13. Business Combination (Meaning, Characteristics, Causes or Motives, Effects, Advantages, Disadvantages, Types, Forms and Business Combination in Indian Industries), 14. Rationalisation (Meaning, Characteristics, Objectives, Aspects or Features, Principles, Merits-Demerits, Suggestions and Rationalisa-tion in India).

1. Rural Marketing in India, 2. Rural Marketing Environment, 3. Marketing of Agricultural Products, 4. Marketing of Selected Agricultural Inputs, 5. Marketing of Consumer Goods in India, 6. Marketing of Industrial Goods, 7. Public Distribution System in India, 8. Stock Exchange and its Regulation, 9. The Securities Exchange Board of India, 10. Produce Exchanges, 11. Marketing of Services, 12. Marketing Mix, 13. Co-operative Marketing in India, 14. International Marketing : Nature and Scope, 15. International Marketing Environment, 16. Trends in India''s Foreign Trade, 17. Institutional Infrastructure for Export Promotion in India, 18. Direct On-line Marketing.

1.Entrepreneur : Meaning, Concept and Forms, 2. Entrepreneur : Meaning, Concept and Forms, 3. Leadership, Risk Taking, Decision-Making and Planning Ability of A Entrepreneur, 4. Promotion of A Venture and Opportunities Analysis, 5. External Environmental Analysis, 6. Concept of a Project and Legal Requirements for Establishment of a New Unit, 7. Sources of Raising Funds, 8. Venture Capital, 9. Entrepreneurial Behaviour and Motivation, 10. Innovation and Entrepreneur, 11. Entrepreneur Development Programmes, 12. Critical Evaluation of Entrepreneur Development Programmes, 13. Role of Entrepreneur : In Economic Growth as an Innovator and in Generation of Employment Opportunities, 14. Role of Entrepreneur : In Balanced Economic Development, 15. Export Promotion & Import Substitution, 16. Augmenting and Meeting Local Demand and Forex Earnings, 17. Small Industry : Role and Performance.

Part ''A'' : Foundations of Business 1.Nature and Purpose of Business, 2. Classification of Business Activities, 3. Forms of Business Organisations—Sole Proprietorship or Sole Trade, 4. Joint Hindu Family Business, 5. Partnership, 6. Co-operative Societies, 7. Company/Joint Stock Company, 8. Choice of Form of Business Organisations and Starting a Business, 9. Private and Public Sector/Enterprises, 10. Forms of Organising Public Sector Enterprises and Changing Role of Public Sector, 11. Global Enterprises (Multinational Companies) Joint Venture and Public Private Partnership,12. Business Services – I Banking, 13. Business Services – II Insurance, 14. Business Services – III Communication : Postal and Telecom, 15. Business Services – IV Warehousing, 16 . Emerging Modes of Business, 17. Social Responsibility of Business and Business Ethics, 18. Formation of a Company. Part ''B'' : Corporate Organisation, Finance and Trade 19. Sources of Business Finance, 20 . Small Business, 21. Internal Trade, 22. External Trade or International Business, 23. Project Report. Unit 4 : Business Services – Transportation Value Based Questions [(VBQ) With Answers] Latest Model Paper (BSEB) Examination Paper (JAC) with OMR Sheet

The eBooks is authored by proficient Teachers and Professors. The Text of the eBooks is simple and lucid. The contents of the book have been organised carefully and to the point.

1. Office : Meaning, Functions, Importance and Organisation, 2. Office Management : Meaning and Concept, Characteristics, Importance and Functions, 3. [Business Office : Handling of the Mail (Record of Inward and Outward Correspondence), 4. Methods of Filing, 5. Indexing, 6. Copying : Meaning, Objectives and Various Methods, 7. Duplicating and Typing, 8. Communication, 9. Office Forms : Design and their Use, 10. Forms and Stationery Control, 11. Office Environment and Flow of Work, 12. Office Machines and Equipments, 13. Office Procedure, Routine, System, Work Simplification and Organisation and Methods, 14. Office Manual, 15. Office Report Writing, 16. Personnel Management, 17. Reception Room and Public Relation, 18. Correspondence : Business and Office Letter, 19. Introduction to Computer.

1. Entrepreneurship : Meaning, Concept, Characteristics, Need, Functions and Theories of Entrepreneurship, 2. Entrepreneur : Meaning, Concept and Forms, 3. Entrepreneurship and Environment 4. Entrepreneur Development Programmes (EDP), 5. Women Entrepreneurship, 6. Promotion of a Venture 7. Concept of a Project [With Project Identification, Project Formulation and Project Feasibility, 8. Project Appraisal & Product Management, 9. Sources of Raising Funds, 10. Small Business, 11. Legal Requirement for Establishment of a New Unit, 12. Entrepreneurial Consultancy : Process and Methods

1.Management : Meaning, Characteristics and Functional Area, 2 .Management : Nature, Principles, Levels and Limitations, 3 .Functions of Management and Managerial Roles, 4. School of Management Thought, 5. Planning : Concept, Types and Importance, 6. Organisation : Meaning, Concept, Nature, Process, Principles and Significance, 7. Organisation Structure and Forms of Organisation, 8. Authority, Responsibility and Delegation of Authority, 9. Centralisation and Decentralisation, 10. Staffing, 11. Directing (Direction) : Meaning, Characteristics, Func-tion, Importance, Principles and Techniques, 12. Co-ordination : Meaning and Nature, 13. Managerial Control, 14. Organisational Behaviour (Concept, Definition, Charac-teristics, Significance, Relationship between Management and Organisational Behaviour), 15.Emergence of Ethical Perspective in Management, 16. Attitudes, 17. Perception, 18. Learning, 19. Personality, 20. Transactional Analysis, 21. Motivation, 22. Group Dynamics, 23. Leadership, 24. Organisational Conflicts, 25. Communication, 26. Organisational Development or O.D., 27. Management of Change.

The eBooks is authored by proficient Teachers and Professors. The Text of the eBooks is simple and lucid. The contents of the book have been organised carefully and to the point.

UNIT – I Entrepreneurship and Human Activities 1.Entrepreneur—Meaning, Concept and Forms, 2. Entrepreneurship—Meaning, Concept and Role of Socio-Economic Environment, 3. Entrepreneurial Development Programmes, 4. Critical Evaluation of Entrepreneurial Development Programmes, 5. Role of Entrepreneur—In Economic Development as an Innovator and in Generation of Employment Opportunities, 6. Role of Entrepreneur—In Balanced Economic Development, 7. Micro, Small and Medium Enterprise/Industries in India, 8. Entrepreneurial Pursuits and Human Activities—Economic and Non-Economic, 9. Innovation and Entrepreneur, UNIT – II Acquiring Entrepreneurial Values and Motivation 1. Business Ethics and Acquiring Entrepreneurial Values, Attitudes and Motivation, 2. Developing Entrepreneurial Motivation—Concept and Process, 3. Business Risk-taking Management, 4. Leadership—Meaning and Importance, 5. Communication—Importance, Barriers and Principles, 6. Planning—Meaning and Importance, 7. Barriers to Entrepreneurship, 8. Help and Support to Entrepreneur, UNIT – III Introduction to Market Dynamics 1. Understanding a Market, 2. Competitive Analysis of the Market, 3. Patents, Trademarks and Copyrights, UNIT – IV Practical 1. Project Work, 2. Project Planning, 3. Project Report : General Model, 4. Case Study, 5. Project Analysis, Viva-Voce Value Based Questions (with Answers) Examination Papers.

UNIT – I Entrepreneurship and Human Activities 1.Entrepreneur—Meaning, Concept and Forms, 2. Entrepreneurship—Meaning, Concept and Role of Socio-Economic Environment, 3. Entrepreneurial Development Programmes, 4. Critical Evaluation of Entrepreneurial Development Programmes, 5. Role of Entrepreneur—In Economic Development as an Innovator and in Generation of Employment Opportunities, 6. Role of Entrepreneur—In Balanced Economic Development, 7. Micro, Small and Medium Enterprise/Industries in India, 8. Entrepreneurial Pursuits and Human Activities—Economic and Non-Economic, 9. Innovation and Entrepreneur, UNIT – II Acquiring Entrepreneurial Values and Motivation 1.Business Ethics and Acquiring Entrepreneurial Values, Attitudes and Motivation, 2. Developing Entrepreneurial Motivation—Concept and Process, 3. Business Risk-taking Management, 4. Leadership—Meaning and Importance, 5. Communication—Importance, Barriers and Principles, 6. Planning—Meaning and Importance, 7. Barriers to Entrepreneurship, 8. Help and Support to Entrepreneur, UNIT – III Introduction to Market Dynamics 1. Understanding a Market, 2. Competitive Analysis of the Market, 3. Patents, Trademarks and Copyrights, UNIT – IV Practical 1. Project Work, 2. Project Planning, 3. Project Report : General Model, 4. Case Study, 5. Project Analysis, Viva-Voce Value Based Questions (with Answers) Examination Papers.

1.Introduction, 2. Objects, Advantages and Limitations of Auditing, 3. Types or Classification of Audit, 4. Audit Process and Programme (Audit Note-Book and working Papers, Evidence and Test checking), 5. Internal Control and Internal Check, 6. Vouching, 7. Verification of Assets and Liabilities, 8. Valuation of Assets and Liabilities, 9. Depreciation, Provisions and Reserves, 10. Capital and Revenue Expenditure, 11. Company Auditor (Appointment, Rights, Duties and Liabilities), 12. Divisible Profits and Dividends, 13. Audit of the Company or Company Audit, 14. Audit of Specialized Institutions, 15. Audit Report, 16. Audit of Non-Profit Companies, 17. Investigations, 18. Recent Trends in Auditing, 19. Cost Audit, 20. Management Audit, 21. Tax Audit