New Releases by Ken Beller

Feel Inner Peace Outside. Includes ~8 Hours of Audio Experiences. Winner, Living Now Book Award. Would you like a break from noise and stress to relax and boost your well-being and happiness-in as few as 15 minutes? Research shows nature can reduce stress and meet psychological and emotional needs that are difficult to meet any other way. But, in today''s noisy, hectic, high-tech world, we''re more cut off from nature than ever. Even if we do get to the outdoors, we''re often distracted or unsure how to get the most out of it. Quiet Hour can help. This transformative collection of meditative outdoor experiences unlocks nature''s soothing power. It blends 9 research-backed, calming or uplifting techniques or influences into a simple, peaceful process nearly anyone can do. This one-of-a-kind mental wellness tool gives you: ¿ Surprising insights about this approach and how it can help you ¿ Relaxing experiences you can do in any natural spot ¿ Easy guidance in the experiences, in lengths starting at 15 minutes ¿ Fun variations-Quiet Birdwatching, Nature Art, Movement, and more ¿ Audio recordings guiding you through the experiences, ~8 hours total ¿ Helpful tips & tools-summary cards, a 52-session log, space to reflect, and more.

Behavior-based demographics are dead. Instead, values-based systems are what will ensure the success of your next marketing campaign. The authors of The Consistent Consumer say values, not past behaviors, will help you better define and understand today''s diverse consumer groups and more accurately anticipate how these distinct populations are likely to behave in the future-and what they are likely to buy as a result. Ken Beller, Steve Weiss, and New York Times best-selling author Louis Patler offer a values-based profiling system with six proprietary Value Populations you can use to quickly and effectively shape marketing strategy and increase the impact if your brand. With The Consistent Consumer as your guide, you''ll learn how to: make and instant connection with consumers, increase sales by learning what really drives consumer spending, enhance market share with products that speak to core values, motivate groups more effectively with customized messages, and influence consumer buying decisions for years to come. The authors offer successful case studies from industries such as quick-serve restaurants, home improvement, and sports and entertainment, along with dozens of sales, marketing, and management insights that will teach you how a values-based system will help you brand your product at a much deeper, more enduring, and ultimately more consistently profitable level.