New Release Books by Rufus Butler Seder

The timeless appeal of alphabet books meets the patented technology of Scanimation. A National Parenting Product Awards (NAPPA) winner! Scanimation is a state-of-the-art animation process that creates the illusion of movement in each picture. In terms kids can relate to, it's like a video without a screen. ABC Animals presents the alphabet as it’s never been seen before. In a romping, stomping journey from A to Z, watch the Alligator snap, the Bats swooping, the Camel trot. There’s L for the Lion proudly prowling along, and M for the Mouse scurrying inside his wheel. And it all culminates in the largest Scanimation image yet: Z, for Zoo, where all the animals gather to play. Each page is a marvel that brings animals, along with one shining star, to life with art that literally moves. It's impossible not to flip the page, and flip it again, and again, and again.

Santa Claus is going to town! Marrying the magic of Scanimation with the universally beloved figure of Santa Claus, Santa! is a holiday book unlike any other. It presents a Santa that readers have never seen before—acrobatic, playful, a little mischievous, filled with joyful energy. Here’s Santa hula-hooping. Santa juggling. Santa doing cartwheels and Santa on a unicycle. Children, as they did with Gallop!, will want to imitate Santa’s irresistibly happy motions. The grown-ups will be unable to stop smiling—it’s hard to imagine a cooler character than this jolly St. Nick as he runs, spins, gyrates, backflips, and blows big bubbles. Scanimation is the technology behind the instant New York Times best-selling series that started with Gallop!, to most recently The Wizard of Oz. Author and inventor Rufus Butler Seder continues to refine the Scanimations, with ever more smooth-flowing and detailed moving images—perfectly applied, in this case, to the irresistible figure of Santa Claus.

Good grief, the gangs all here! Charlie Brown, Lucy, Linus, Schroeder, Sally, and, of course, Snoopythese cherished characters from the most popular comic strip of all time meet the magic of Scanimation. Ten memorable scenesin clear and colorful Scanimations, with smooth-flowing, detailed imagesare brought to life in the book, each accompanied by the inspiring words of wisdom from Charles M. Schulz that make PEANUTS so special. Charlie Brown runs to launch his kite, with the caption Sometimes there are things you just cant resist doing. Snoopy does his happy dance: To dance is to live. Lucy skips rope: Life is more than just lying around. Plus Schroeder plays the piano, Snoopy battles the Red Baron, Sally dances with Linus, and Charlie Brown tries to kickand of course, as he will for all eternity, missesthe football. PEANUTS is one of the most beloved and best-known brands of all time. Every day over 45 million people read the strip; its animated specials have aired on television for the past fifty years (growing in popularityA Charlie Brown Christmas was the highest-rated prime time special in 2012); it has millions of Facebook fans; and in 2015, to celebrate the 65th anniversary of PEANUTS, 20th Century Fox will release a 3D animated movie. And now, Scanimation. Its PEANUTSfunny and wise and beloved, forever a part of our liveslike youve never seen before.

Imagine: the first Star Wars book that actually moves, bringing to life the most memorable scenes from the epic: Obi-Wan battles Darth Maul The Millennium Falcon zooms away from an exploding Death Star Luke rides a galloping Tauntaun, Yoda twirls his green lightsaber, Boba Fett blasts up, up and away! And of course the most memorable scene of all—red and blue lightsabers flashing, Luke and Darth Vader fight the ultimate battle between good and evil. It’s a marriage made in a galaxy far, far away: phenomenal Scanimation meets Star Wars, the enduring epic that’s sold $42 billion in ticket sales and earned the title #1 Boys Action Toy License of all time. Created by Rufus Butler Seder, Star Wars: A Scanimation Book presents 12 of the most memorable scenes, in a landscape, i.e., movie format. It’s an homage from an artist obsessed with the earliest forms of capturing visual motion to an artist obsessed with the most advanced. But that’s not what young fans will care about—this is having pure movie magic in the palm of your hand, to replay again and again.

Text asks if the reader can move like a variety of animals. Striped acetate overlays on board pages give illustrations the illusion of movement.

Rhyming text asks if the reader can do a variety of sports activities. Striped acetate overlays on board pages give illustrations the illusion of movement.

Bursts with activity, with happy, rhyming text that captures in words the pure energy of the figues in motion.

The pleasure of greeting cards, the pleasure of Scanimation®— the pleasure of Gallop! for all ages. Gallop! Cards are the gift that keeps on giving, whether you make the whole package a gift or send just one. Interestingly, the inventor, Rufus Butler Seder, first introduced his Scanimation technology in a greeting card format. Gallop!, the runaway #1 bestseller, brought Scanimation to the world at large, and now his greeting cards are going national, too. The 5" X 7" cards are suitable for giving to kids and adults for all sorts of occasions. They are guaranteed to delight and astonish any person lucky enough to receive one. The set of eight notecards (two each of four designs) and envelopes is packaged in a box with its own Scanimation image on the cover. Two sticker sheets are included with the cards.