Book Lists

Most Popular Books by Brian TRACY

Brian TRACY is the author of Eat That Frog!, Fourth Edition (2025), No Excuses (2010), Million Dollar Habits (2017), Get Paid More and Promoted Faster (2001), Make More Money (2016).

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Eat That Frog!, Fourth Edition

release date: Jul 29, 2025
Eat That Frog!, Fourth Edition
Master the legendary personal productivity system that has transformed millions of lives worldwide. Tired of ending each day feeling like you accomplished nothing that truly mattered? Your biggest goals keep getting pushed aside by endless distractions? Legendary success and productivity coach Brian Tracy reveals the game-changing secret: eat your frogs first. Tackle your most challenging, most important task at the start of each day—everything else becomes easier. This isn''t just another time management book. It''s your blueprint for stopping procrastination and taking control. Tracy''s battle-tested system gives you 21 powerful principles: Plan every day in advance like a pro Break overwhelming tasks into manageable pieces Upgrade key skills to accelerate results Identify and eliminate constraints Build unstoppable momentum The fourth edition delivers brand-new tools: New chapter: "Form New Habits, Become a New Person"—rewire your brain for automatic productivity Four "accelerators": calendar organization, productivity, self-discipline, and task completion systems Complete discussion and action guide: turn insights into immediate results The three essentials—decision, discipline, and determination—are within your reach. With practical action guides in every chapter, you''ll transform overwhelm into achievement. Your most important goals are waiting. It''s time to eat that frog.

No Excuses

release date: Jul 19, 2010
No Excuses
You don''t need to have been born under a lucky star, or with incredible wealth, or with terrific contacts and connections, or even special skills...but what you do need to succeed in any of your life goals is self-discipline. Unfortunately, most people give in to the two worst enemies of success; they take the path of least resistance (in other words, they''re lazy) and/or they want immediate gratification; they don''t consider the long-term consequences of the actions they take today. No Excuses! shows you how you can achieve success in all three major areas of your life; 1. Your personal goals.2. Your business and money goals.3. Your overall happiness. Each of the 21 chapters in this book shows you how to be more disciplined in one aspect of your life, with end-of-chapter exercises to help you apply the ''''no excuses'''' approach to your own life. With these guidelines, you can learn how to be more successful in everything you do - instead of wistfully envying others who you think are just ''''luckier'''' than you. A little self-discipline goes a long way...so stop making excuses and read this book!

Million Dollar Habits

release date: Sep 12, 2017
Million Dollar Habits
95% of what people think, feel and do, is determined by habits. Habits are ingrained but not unchangeable—new, positive habits can be learned to replace worn-out, ineffective practices with optimal behaviors that can cause dramatic, immediate benefits to the bottom line. In Million Dollar Habits, Tracy teaches readers how to develop the habits of successful men and women so they too can think more effectively, make better decisions, and ultimately double or triple their income. Readers will learn how to organize their finances, increase health and vitality, sustain loving relationships, build financial independence, and take a leadership role to turn visions into reality.

Get Paid More and Promoted Faster

release date: Jan 01, 2001

Make More Money

release date: May 31, 2016
Make More Money
From the bestselling expert on personal and professional success, Make More Money reveals Brian Tracy''s deep understanding of the self-made millionaires of our world and how to become one. In this eboook he shares his know-how so you too can learn how to achieve more than you ever dreamed possible. Make More Money uses examples and provides hints and habits for listeners who want to succeed. An Eye Opener--Who Becomes Wealthy? Habits of Millionaires and Billionaires How to Develop New Habits How Rich People Think More Ways Rich People Think -- Earning More Money The 7 Basics of Business Success The 7 Habits of High Profit Businesses The 7 Habits for Personal Success

Create Your Own Future

release date: Dec 30, 2002
Create Your Own Future
Now in paperback, Create Your Own Future is a powerful book on self-empowerment that offers a wealth of ideas readers can apply immediately to take complete control of their personal and work lives. Intended for anyone who wants to make more money and get more satisfaction from life, the book offers twelve principles for success and real-world action plans that help you reach your goals. Author Brian Tracy is one of the most renowned and successful self-help authors and speakers in the world; Create Your Own Future presents all his accumulated experience in making success happen for others. Now, it can make success happen for you.

The New Psychology of Success

release date: Oct 06, 2026
The New Psychology of Success
Brian Tracy is a living legend in self-development. Thousands credit him with furnishing them with the way to success and happiness. Brian has consulted for more than 1,000 companies and addressed more than 5 million people in 5,000 talks and seminars. He has written and spoken for decades on economics, history, business, philosophy, and psychology. He is the top selling author of over seventy books, which have been translated into dozens of languages. The New Psychology of Success is Brian’s definitive, modernized blueprint for achievement in a rapidly shifting world. It recasts the psychology of success for the 21st century, when digital disruption and cultural change demand a new way of thinking. Brian teaches that success is not an accident but a science. In short, you can be successful if you do what successful people do. This book will show you: Why you are 100% responsible for your success. How to formulate the goals that will get you what you want. How to avoid the mental pitfalls that lead to failure. How to access the creativity of genius (which you already have). How to live a life of integrity, which is essential to success and happiness. Ways of prioritizing your goals to ensure that you accomplish what is most important to you. How to expand your influence personally and professionally. How to clarify your values so that your goals accord with your deepest integrity. And much more! This book presents an exceptionally sharp, concise, and effective way to reach your life’s goals. You cannot read it without going away with dozens of insights for improving your work and your life today.

Personal Success (The Brian Tracy Success Library)

release date: Jan 06, 2016
Personal Success (The Brian Tracy Success Library)
Where do you want to be in one, three, or five years? Even small adjustments can bring about enormous results to your personal success. Where does that “winning edge” you’ve heard so much about come from? How do some people seem to find success simply from waking up and getting out of bed? World-renowned performance expert Brian Tracy has spent decades studying uncommonly high achievers. Instead of finding commonalities such as Ivy League educations, gold-star connections, and a dash of blind luck, Tracy discovered that the keys to their success were more often small adjustments in outlook and behavior. In this easy-to-follow guide, Tracy lays out a simple, clear plan for anyone to be able to unlock their potential and find the success they previously thought was unattainable for them. In Personal Success, you will learn to: Change your mindset to attract opportunity Banish self-limited beliefs Build your self-confidence Practice courage and taking risks Sharpen your natural intuition Continually upgrade your skills and more! Packed with simple but game-changing techniques, Personal Success is the answer you’ve been searching for to gain that winning edge and turn your dreams into realities.

Goals!

release date: Nov 01, 2008
Goals!
Tracy''s ideas may save readers years of hard work in achieving the goals thatare most important to them.

Eat That Frog! Action Workbook

release date: Jul 24, 2017
Eat That Frog! Action Workbook
The workbook version of this international bestseller guides you through getting more of the important things done. You''ll stop procrastinating and start eating those frogs in no time! There''s an old saying that if the first thing you do each morning is eat a live frog, you''ll have the satisfaction of knowing you''re done with the worst thing you''ll have to do all day. For Brian Tracy, eating a frog is a metaphor for tackling your most challenging task—but also the one that can have the greatest positive impact on your life. Eat That Frog! shows you how to organize each day so you can zero in on these critical tasks and accomplish them efficiently and effectively. The core of what is vital to effective time management is: decision, discipline, and determination. This workbook puts the ideas of the original book into action. By following the same twenty-one-chapter format as the book, each chapter includes exercises for you to reflect on your own habits. You''ll also learn through the experience of a narrative character who is struggling with procrastination in her work and home life and uses Eat That Frog! to improve her time management performance.

Victory!

release date: Jun 27, 2017
Victory!
By bestselling author Brian Tracy, a revised and updated edition of this indispensable field guide to using military strategies to win in business and life. The modern world can be a battleground, but key strategies that have helped history''s great leaders triumph in military campaigns can also be used to achieve business and personal success. Brian Tracy is a leading authority on success and achievement, authoring bestsellers including Eat That Frog!, and raising millions toward advancement with his guidance. In this fully revised and updated edition of a classic, Tracy presents 12 core principles of successful military commanders and how to apply them in almost any situation and emerge victorious, including proven methods to: · Concentrate your strengths in the most effective way to reach your goals · Gather game-changing intelligence to determine the best approach · Decide when to go on the offensive vs. cover your bases · Exploit the element of surprise for maximum benefit Packed with Tracy''s transformative advice, Victory! arms readers with powerful skills and a practical road map to unlock their potential for greatness in business and in life.

Flight Plan (Easyread Large Bold Edition)

release date: Jan 01, 2008
Flight Plan (Easyread Large Bold Edition)
Unlock your full potential for success....You have the ability, right now, to accomplish more than you ever have before. In this powerful, practical program, Brian Tracy shows you how to plot your course to greater success and achievement. Life, Tracy says, is a journey. And as with any other journey, you have to do more than just think happy thoughts about where you want to go. You need clear goals, plans, and schedules to get from wherever you are today to wherever you want to be in the future. Like any good pilot, you need a flight plan that you file before you begin and that you use to guide you on your way.There are universal principles and timeless truths that have been discovered and rediscovered through the ages and that all successful people learn and practice. In 12 fast-moving chapters, you''ll learn how to:Determine exactly who you are and what you want in every areaSelect a clear, measurable goal or destination to focus onCreate detailed plans of action that guarantee your successDevelop the unshakable self-confidence you need to take offDetail exactly what you must do to achieve your goalsStay on course - persisting through the inevitable setbacks, detours, and turbulence - until you arrive at your destinationWhen you follow Brian Tracy''s Flight Plan, the sky is the limit!

Goals! Third Edition

release date: Dec 03, 2024
Goals! Third Edition
Almost a million copies sold since first published in 2003, this updated edition of Brian Tracy''s self-help classic offers a step-by-step guide to setting and achieving your goals. Featuring 20% more content, including a new chapter, unlock your true potential with this tried-and-true productivity bestseller. Legendary time management and personal development expert Brian Tracy presents his simple, powerful, and effective system for setting and achieving goals. Each chapter introduces a principle key in reaching your goals, along with a toolkit full of both comprehensive insights and actionable steps. Using the twenty-two strategies Tracy outlines, you''ll be able to accomplish any goal you set for yourself-no matter how big. You''ll discover goal-setting strategies in various aspects of your life including: How to identify, clarify, and apply personal values in everyday actions How to take charge of your money to achieve financial freedom What it takes to overcome obstacles in your personal relationships How to make better choices in your health and wellbeing Responding to challenges in your career How to stop holding yourself back with self-doubt and procrastination Your time is important, so why not make the most of it? By following this time-tested and proven process you will not only reach your current goals, but also develop a life-long growth mindset that will guide you towards a more successful future.

The Standout Business Plan

release date: May 22, 2014
The Standout Business Plan
The Standout Business Plan is an immensely practical and readable guide that shows you how to create a business plan that not only speaks directly to investors and lenders but also makes it easy for them to say yes. At the beginning of every successful business is a well-thought-out and exceptionally prepared business plan that was written with one audience in mind--investors. However, too many budding entrepreneurs have written their business’s bible with a focus on details most important to managers or employees or even themselves, completely avoiding the questions most crucial to those who determine the fate of the business’s genesis…its potential backers. Renowned leadership expert Brian Tracy and business strategy consultant Vaughan Evans share case studies and examples of both what to do and what not to do when developing a plan for your business. In The Standout Business Plan, Tracy and Evans reveal how to: Include the vital information backers need, while leaving out extraneous fillers that gets in the way Address key factors such as market demand, competition, and strategy Spell out the essence of your business proposition Outline resources and financial forecasts Assess risk from the backer''s perspective Evaluate and improve the plan to ensure its success Your business plan is too important to not get exactly right from the beginning. With the easy-to-follow guidance in The Standout Business Plan, now anyone can present a clear, concise, and convincing case that will win them the funding they need to succeed.

The Science of Motivation

release date: Nov 07, 2017
The Science of Motivation
Legendary college football coach, Lou Holtz once said: "When all is said and done, more is said than done." These few, yet profound words explain one of the biggest predicaments that individuals face today. We want to be successful, happy and influential. Yet, very few of us, follow up what we say with specific actions that move us directly toward those goals. The idea of being successful is an attractive dream that fills us with positive emotions. Whereas the actions required to be successful are often difficult. The desire to be genuinely happy is a goal toward which nearly every individual aspires. But, the actions required to achieve deep and sustained happiness require us to often delay temporary gratification and "quick fixes" to problems. Saying that we want to achieve influence, either as a leader of others in the workplace, an influential member of the community, or as an admired parent and spouse, is far easier than the gut wrenching decisions, enormous amounts of personal time, and direct truth-telling that are required. In this cutting-edge program from personal development expert and motivation master, Brian Tracy, you''ll learn that there truly is a Science of Motivation. If you apply Brian''s teachings and implement them in your life, your dreams will become your destiny as you produce the outcomes that you desire.

How the Best Leaders Lead

release date: Feb 03, 2010
How the Best Leaders Lead
The world’s greatest business leaders make it all look easy because they keep it simple: measurable, repeatable methods that generate exceptional results in both strong markets and weak, good economies and bad. Leadership expert Brian Tracy has guided countless thousands of professionals, executives, and leaders of all stripes to truly startling results through his business books, seminars and consulting work. In How the Best Leaders Lead, Tracy breaks down the art and science of business leadership into the seven fundamental responsibilities that outstanding leaders master. Essential for success in any organization and every leadership position, they are: Setting and achieving goals Fostering innovation Problem solving and decision making Setting priorities Setting high standards and leading by example Inspiring and motivating others Performing and achieving results This book will take you through a thorough self-analysis with which you will discover what is truly important to you—and identify the specific steps you must take to achieve it. You’ll then listen Tracy’s life-changing lessons culled from the leading edges of business, the annals of history and military strategy, and the wisdom of the world’s most powerful leadership and management thinkers past and present. Leadership is an exact science but a simple one, born of clear vision and courage, self -knowledge and integrity, focus and confidence. With acute insight and Tracy’s accessible guidance, How the Best Leaders Lead brings those powerful attributes and leadership greatness easily within your reach.

Leadership

release date: Jan 01, 2014
Leadership
Nobody comes into the world a natural leader. But what is it that transforms some people into the kind of magnetic individuals who inspire others to follow? Success expert Brian Tracy has helped thousands of people become exceptional leaders and now, in this concise and powerful book, he reveals how you can: • Inspire trust, confidence, and loyalty • Instill a sense of meaning and purpose in your organization • Tap into the motivation and enthusiasm that compels others to commit to your vision • Think strategically-keeping the big picture in mind • Continually focus on the future • Turn adversity into opportunity • Take the right kind of risks • Clearly communicate goals and strategies and gain buy-in • Build winning teams • Elicit extraordinary performance from ordinary people • Cultivate worthwhile relationships and leverage The Law of Reciprocity • Become the person seen as most likely to lead the organization to victory • And more Great leadership isn''t a mystery. It is a skill that can be learned. Packed with practical, proven methods, this indispensable little guide will help you unlock your leadership potential.
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