Book Lists

New Releases by Brian TRACY

Brian TRACY is the author of SuperLearning Made Simple (2026), Eat That Frog!, Fourth Edition (2025), Managing Construction Technology (2025), The Laws of Power (2025), The Laws of Luck (2023).

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SuperLearning Made Simple

release date: Jul 14, 2026
SuperLearning Made Simple
SuperLearning Made Simple - Practical, Proven Techniques to Perform at Genius Levels Your ability to learn how to absorb and memorize information faster than others largely determines your productivity, performance and Income. Your mind is like a muscle: The more you use it, the smarter you become. In this fast-moving book, you will learn: To read and remember at a rate of 500 - 1000 words per minute Mental tricks and techniques you can use to performs at genius levels How to write quickly and well on your chosen subjects 17 Practical exercises for you to perform at genius levels Seven proven success principles you can use tp double and triple your performance, productivity and income Three ways to become a master communication To identify and apply your critical success factors, the three essential behaviors that determine 90% of what you earn And much, much more The answers to SuperLearning have all been found and tested.T he more you apply these principles, the smarter you will become. Sometimes, just one new idea can change your performance and your life forever..

Eat That Frog!, Fourth Edition

release date: Sep 09, 2025
Eat That Frog!, Fourth Edition
"BEWARE: This book will have a profound impact on your working practices and the results you''ll achieve. Eat That Frog! challenges your working practices, it explains the self-discipline needed to succeed, and [it] firmly gets to the root cause of why people procrastinate. Then it effortlessly explains how to boost your productivity once and for all."-Micro Business Hub A brand-new edition of the global bestseller on time management, work life balance, and conquering procrastination. This 4th edition is fully revised and expanded with 25% new material, including practical action guides in every chapter, for the ultimate growth mindset book. Master the legendary personal productivity system that has transformed millions of lives worldwide. Tired of ending each day feeling like you accomplished nothing that truly mattered? Your biggest goals keep getting pushed aside by endless distractions? Legendary success and productivity coach Brian Tracy reveals the game-changing secret: eat your frogs first. Tackle your most challenging, most important task at the start of each day everything else becomes easier. This isn''t just another time management book. It''s your blueprint for stopping procrastination and taking control.

Managing Construction Technology

release date: May 30, 2025
Managing Construction Technology
Maximizes construction success with practical guidance on managing emerging technologies in the AEC industry In a rapidly evolving industry, effective management of construction technology is no longer optional — it is essential. Managing Construction Technology: People, Process, and Product delivers the insights and frameworks necessary to navigate the complex landscape of digital innovation in the architecture, engineering, and construction (AEC) fields. Emphasizing the need for a holistic approach that focuses on process improvements alongside technology deployment, the book guides readers through evaluating, implementing, and optimizing both existing and emerging technologies, including BIM, VDC, robotics, and AR/VR. Written by a team of experienced industry professionals, Managing Construction Technology offers actionable strategies to enhance efficiency, productivity, and sustained success. Step by step, the authors equip AEC stakeholders with tools to assess the cost-benefit balance of technology investments, craft systems for ongoing evaluation, and foster collaboration across project teams. Throughout the book, detailed management principles and diverse case studies help readers gain a comprehensive understanding of digital transformation tailored to various project types and organizational structures. Providing a detailed blueprint for embracing technological innovation, Managing Construction Technology Presents a proven methodology for evaluating and implementing cutting-edge technologies in the AEC industry Includes real-world examples showcasing successful digital technology applications across diverse project types and scales Features management principles designed to maximize ROI and streamline decision-making processes for technology investments Addresses critical topics such as cost-benefit analysis, stakeholder collaboration, and long-term infrastructure planning Highlights long-term developments and trends shaping the future of digital construction Managing Construction Technology: People, Process, and Product is ideal for advanced undergraduate and graduate students in construction technology, BIM, and digital project management within architecture, engineering, and construction management programs. It is also an invaluable reference for contractors, developers, architects, engineers, technology managers, and other professionals in the AEC industry.

The Laws of Power

release date: Jan 14, 2025
The Laws of Power
There are laws that have been known to the wise for thousands of years. They have used these principles to attain extraordinary, world-changing, and seemingly miraculous goals. These success principles are as timeless and immutable as the physical laws governing the universe. They hold true for everyone who abides by them, and they work in almost every area of life. Best-selling author, speaker, and consultant Brian Tracy has devoted almost his entire life to studying success and human development, and he is a living example of the practical principles he teaches. In this book, you’ll learn about the success principles that have been the hallmark of all great achievers. Brian calls them “universal laws” because they work for anyone, anywhere, anytime, and they will work for you. Never before have they all been brought together as a vital tool for teaching. Never before has all this information been combined to give you a guaranteed formula for success. Brian sets out these laws clearly and simply and explains how to make use of them. You will learn how to use the laws of correspondence, cause and effect, attraction, concentration, subconscious activity, and many others to attain goals that today may look out of reach. You will learn the fundamental laws that govern: Success Achievement Happiness Money Wealth Relationships Self-Fulfillment and many others. It is impossible to truly succeed in life without understanding these principles. Knowing them will greatly advance your chances of success in any field. This may be the most important book you will ever read.

The Laws of Luck

release date: Aug 15, 2023
The Laws of Luck
Make Your Own Luck! Some say success is based on luck. But high achievers don''t leave their success to chance. They guarantee their future by applying the proven laws of success. When you apply these laws, you will unlock the most potent forces in the universe. You control vour luck. What''s the key? If you want to succeed, do what successful people do. It''s that simple. In this book, Brian Tracy shows how to put the laws of luck to work for you. You''ll race forward faster than you ever imagined getting more done, earning more rewards, having more opportuni-ties, and ultimately reaching the goal that everyone wants: happiness. This is the success method that never fails! Let Brian teach you the skills you need to achieve success satisfaction in all areas of your life. Learn how to: ufeffufeffUse the eternal principles of cause and effect to get what you want. ufeffufeffBring your life into focus by setting clear written goals. ufeffufeffMaximize the knowledge you need for prosperity. ufeffUse the power of habit to set your life on its best course. ufeffufeffIncrease your personal magnetism using the unstoppable power of empathy. ufeffufeffMake friends with the people who can help you move toward your goals. ufeffufeffAchieve financial independence and wealth. ufeffufeffSharpen the miraculous power of your mind. ufeffufeffAcquire virtues such as courage and persistence, which are essential to any great life. Success and happiness are not accidents. By mastering the method that Brian Tracy presents in this book, you can learn how to reach your most cherished goals quickly and with certainty. You''ll be successful-and people will call you lucky.

Unstoppable

release date: Mar 14, 2023
Unstoppable
Master the Art of Motivation! The idea of being successful is an attractive dream that fills us with positive emotions. However, the actions required to be successful at work, in our relationships, in sports competition, are often difficult and lengthy. Therefore, even though we want to be successful, happy and influential. very few of us take the specific actions that will actually move us directly toward those goals. So what do we need to bridge the gap between what we say we want, and what we must do to achieve it? We need goal-oriented motivation. The specific kind of motivation that is the fuel which can take us across the long and often uncertain bridge to our desired destination in life. Brian Tracy can show you how to develop this kind of motivation on-demand, sustain it through the difficult periods of life, and instill this motivation so intricately into your daily life that you make the very idea of motivation unnecessary. That''s when you become UNSTOPPABLE!

Get it Done Now! (2nd Edition)

release date: Aug 02, 2022
Get it Done Now! (2nd Edition)
From the bestselling author of Eat That Frog While productivity and time management expert Brian Tracy has been writing bestselling books and giving seminars on these topics for well over thirty years, the challenge of remaining optimally productive in our modern world has never been greater. How can this be? We live in the most technologically advanced period of history in the most technologically advanced world. With the advent of mobile phones, killer apps, internet speeds that stagger the imagination, and nearly any bit of information, products, and solutions only one click away, how can it be that remaining optimally productive is such a challenge for so many? In a word: DISTRACTION. Many of us spend precious time focusing on the incessant emails, texts, notifications, ads, etc. that seem important-even urgent-to our success and happiness, but, in reality, only complicate our lives and take us even further from our goals. In Get It Done Now!, Brian addresses this challenge of distraction in its many forms and shows you how to focus on your most important task so you can get it done now! In this book, you will discover: How to eliminate excuses and take control of your life NOW! Mental programming for getting things done NOW! The 10 best productivity methods Breakthrough habits for getting organized NOW! Productivity tips to fast-track your career

The 10 Qualities of Influential People

release date: Feb 22, 2022
The 10 Qualities of Influential People
Bestselling author and world-renowned speaker Brian Tracy teaches readers how to become influential.

Negotiation

release date: Dec 17, 2019
Negotiation
Few things have as broad an effect on your life and career as the ability to negotiate well. The art of negotiation has become an essential element of almost all our interactions in every area of life. Enhancing our ability to negotiate effectively affects not only business contracts and career opportunities but also our personal relationships. Simply put, those who don''t negotiate well risk falling victim to those who do. Success expert Brian Tracy has negotiated millions of dollars'' worth of contracts during his career and has learned firsthand all the tips, tools, strategies, and things to avoid that are necessary for anyone to become a master negotiator. In Negotiation, a practical, concise guide, Tracy teaches readers how to: Utilize the six key negotiating styles Harness the power of emotion in hammering out agreements Prepare like a pro and enter any negotiation from a position of strength Gain clarity on areas of agreement and disagreement Develop win-win outcomes Know when and how to walk away Apply the Law of Four Plus much more. Within the pages of this invaluable guide, begin mastering the art of negotiation. No other life-skill can impact you as broadly as learning how to negotiate well--saving you time and money, making you more effective in all areas of life, and contributing substantially to your career.

Hiring and Firing

release date: Dec 17, 2019
Hiring and Firing
Hiring and firing are too crucial to get wrong. Eliminate the guesswork in the two most important tasks you face as a manager. Hiring and firing are difficult to get right . . . and potentially costly to get wrong--both for your career and for the business. Do you really want to take that kind of risk? Business expert Brian Tracy says you don''t have to! Hiring and Firing is the indispensable guide you absolutely must have by your side. This handy resource breaks down the simple but powerful strategies you can use to both bring better employees on board and weed the weaker ones out. By learning to implement these techniques that Tracy can testify firsthand to the effectiveness of, readers will be able to: Write appealing and accurate job descriptions Find suitable candidates Ask the right questions Probe past performance Listen for the questions that indicate interviewees are qualified and serious Provide clear direction and regular feedback De-hire gracefully And more At best, hiring and firing the wrong people wastes crucial company training time and money, while also reflecting poorly upon you. At worst . . . it could literally mean the beginning of the end for the business. Are you willing to take that chance?

The Science of Influence

release date: Feb 11, 2019
The Science of Influence
A CRUCIAL SKILL TO DEVELOP One of the most crucial skills for everyone to develop is influence. Without it, human relations are ineffective at best, and disastrous at worst. Whether you’re trying to communicate your business idea to an investor, encourage your children to embrace your moral values, or break an addiction to endless web surfing—if you lack the skill of influence, you will be unable to convince yourself or anyone else. The human mind is like a titanium lock. If you communicate poorly—through endless talking, inattentive listening, or over-the-top pressure—it’s like spinning the numbers on the lock over and over uselessly. But if you develop the key skills of influence, it’s like knowing the exact combination to that lock and gaining access to the consciousness of another person—or to your own. This book provides the right combination to that highly guarded lock. It will show you the skills of influence. It will enable you to produce incredible results—happier personal relationships, more sales, more profitable partnerships, and an increased ability to hold yourself to commitments that are important to you.

The Science of Money

release date: Jan 23, 2019
The Science of Money
The subject of "money" remains one of the most fascinating, thought provoking, emotional, polarizing and well researched subjects in the world. Scores of books, articles, blog posts, and speeches have been written on what money is, how to earn it, how to spend it, who has it and who does not and a myriad of other topics related to the effects that it produces. And yet, despite the constant focus and interest on the topic, there is one word that describes the average person''s views around money: confusion. Now let world renowned bestselling author and business consultant, Brian Tracy, teach you the "science of money" . . . tested and proven not just for years, but for millennia. If you simply study the ideas in this book, and apply them to your life and your business, you too, can become financially successful.

The Science of Motivation

release date: Nov 07, 2017
The Science of Motivation
Legendary college football coach, Lou Holtz once said: "When all is said and done, more is said than done." These few, yet profound words explain one of the biggest predicaments that individuals face today. We want to be successful, happy and influential. Yet, very few of us, follow up what we say with specific actions that move us directly toward those goals. The idea of being successful is an attractive dream that fills us with positive emotions. Whereas the actions required to be successful are often difficult. The desire to be genuinely happy is a goal toward which nearly every individual aspires. But, the actions required to achieve deep and sustained happiness require us to often delay temporary gratification and "quick fixes" to problems. Saying that we want to achieve influence, either as a leader of others in the workplace, an influential member of the community, or as an admired parent and spouse, is far easier than the gut wrenching decisions, enormous amounts of personal time, and direct truth-telling that are required. In this cutting-edge program from personal development expert and motivation master, Brian Tracy, you'll learn that there truly is a Science of Motivation. If you apply Brian's teachings and implement them in your life, your dreams will become your destiny as you produce the outcomes that you desire.

Million Dollar Habits

release date: Sep 12, 2017
Million Dollar Habits
95% of what people think, feel and do, is determined by habits. Habits are ingrained but not unchangeable—new, positive habits can be learned to replace worn-out, ineffective practices with optimal behaviors that can cause dramatic, immediate benefits to the bottom line. In Million Dollar Habits, Tracy teaches readers how to develop the habits of successful men and women so they too can think more effectively, make better decisions, and ultimately double or triple their income. Readers will learn how to organize their finances, increase health and vitality, sustain loving relationships, build financial independence, and take a leadership role to turn visions into reality.

Eat That Frog! Cards

release date: Aug 29, 2017
Eat That Frog! Cards
The card deck version of this international bestseller playfully challenges you to get more of the important things done. You''ll stop procrastinating and start eating those frogs in no time There''s an old saying that if the first thing you do each morning is eat a live frog, you''ll have the satisfaction of knowing you''re done with the worst thing you''ll have to do all day. For Brian Tracy, eating a frog is a metaphor for tackling your most challenging task--but also the one that can have the greatest positive impact on your life. Eat That Frog shows you how to organize each day so you can zero in on these critical tasks and accomplish them efficiently and effectively. The core of what is vital to effective time management is: decision, discipline, and determination. Personal productivity books are great--until you try to implement the advice inside. This card deck guides you through changing your habits, offering interactive daily exercises, motivational self-rewards, and a plethora of ugly frogs to help you take decisive action to take control of your time.

The Success Blueprint

release date: Feb 11, 2017
The Success Blueprint
A BLUEPRINT for SUCCESS is the architectural rendition of what success should look like. It will give you the detail and various views of the concept. It is no secret that achieving goals is a personal and individual pursuit. Your goals are invariably different to those of your neighbor. One important secret in pursuing your goal is in your ability to identify it clearly and distinctly. Accomplishing any goal for success requires us to make changes to the identified product/service/present condition or situation, in order to produce what we are trying to achieve. While difficult to define success succinctly, we have been given many pointers along the way. Successful and well-known people have always given us food for thought. A few examples are: "Don''t let what you cannot do interfere with what you can do." John R. Wooden "A journey of a thousand miles begins with a single step." Lao Tzu "What the mind can conceive, it can achieve." Napoleon Hill "If opportunity doesn''t knock, build a door." Milton Berle The Celebrity Experts(R) in this book have dedicated themselves to their goals. Their blueprints include the good, the bad and the ugly. They are not afraid of success or failure. Their experiences will guide and mentor you as you pursue your own goals and begin designing your own SUCCESS BLUEPRINT.

Believe it to Achieve it

release date: Jan 01, 2017
Believe it to Achieve it
"Letting go of negative thoughts is one of the most important steps to living a successful, fulfilling life, but it''s also often the most difficult. In this practical, research-based guide, bestselling author Brian Tracy and psychotherapist Christina Stein present their Psychology of Achievement program to help you identify and overcome harmful patterns and ideas preventing you from achieving your goals or feeling happy and satisfied in your life."--Jacket.

Master Your Time, Master Your Life

release date: Oct 11, 2016
Master Your Time, Master Your Life
Discover 10 Essential Ways to Make the Most of Your Time “Time is money,” as the saying goes, but most of us never feel we have enough of either. In Master Your Time, Master Your Life, internationally acclaimed productivity expert and bestselling author Brian Tracy presents a brilliant new approach to time management that will help you gain control of your time and accomplish far more, faster and more easily than you ever thought possible. Drawing on the latest research in productivity science and Tracy’s decades of expertise, this breakthrough program allocates time into ten categories of priority—including strategic planning/goal setting, people and family, income improvement, rest/relaxation, and even creative time—and reveals the best techniques for focusing on each effectively. By thoughtfully applying the principles in Master Your Time, Master Your Life, you’ll not only achieve greater results and reach your goals more quickly and successfully, you’ll also have more time to devote to what you truly love.

Hiring and Firing (The Brian Tracy Success Library)

release date: Aug 09, 2016
Hiring and Firing (The Brian Tracy Success Library)
Hiring and firing are too crucial to get wrong. Eliminate the guesswork in the two most important tasks you face as a manager. Hiring and firing are difficult to get right and potentially costly to get wrong, both for your career and for the business. Hiring & Firing is the indispensable guide you absolutely must have by your side. Business expert Brian Tracy breaks down the simple but powerful strategies you can use to both bring stronger employees on board and weed out those not up to par. By learning to implement these techniques that Tracy can testify firsthand to the effectiveness of, you will make better leadership decisions that positively effect you and the business. In Hiring & Firing, you will be able to: Write appealing and accurate job descriptions Use the law of three in interviews to find suitable candidates Ask the right questions Probe past performance Listen for the questions that indicate interviewees are qualified and serious Provide clear direction and regular feedback De-hire gracefully, and more! At best, hiring and firing are key to improving your team and reaching your goals. Bringing on and letting go of the wrong people wastes company time and money while also reflecting poorly upon you. At worst, it could be crucial for the business in several ways. Hiring & Firing will ensure that you make the right decisions.

Make More Money

release date: May 31, 2016
Make More Money
From the bestselling expert on personal and professional success, Make More Money reveals Brian Tracy's deep understanding of the self-made millionaires of our world and how to become one. In this eboook he shares his know-how so you too can learn how to achieve more than you ever dreamed possible. Make More Money uses examples and provides hints and habits for listeners who want to succeed. An Eye Opener--Who Becomes Wealthy? Habits of Millionaires and Billionaires How to Develop New Habits How Rich People Think More Ways Rich People Think -- Earning More Money The 7 Basics of Business Success The 7 Habits of High Profit Businesses The 7 Habits for Personal Success

Just Shut Up and Do It

release date: Apr 01, 2016
Just Shut Up and Do It
Your aim in life should be to achieve all of the wonderful things that are possible for you. There is no reason for you not to be earning twice as much as you are today, or even five or ten times as much. Your potential is practically limitless, if you could just learn how to utilize it. Clarity, Focus, and Concentration: Three strong, simple attributes needed to hone in your potential and hit the bull''s eye! And just as you can develop your physical muscles through hard work and concentration, you can develop your mental muscles through continuous repetition. You have the ability right now to achieve more than you ever have before. Bull''s Eye will teach you how to unleash your powers for success and accomplish more in the next few months than many people do in a lifetime.

Personal Success (The Brian Tracy Success Library)

release date: Jan 06, 2016
Personal Success (The Brian Tracy Success Library)
Where do you want to be in one, three, or five years? Even small adjustments can bring about enormous results to your personal success. Where does that “winning edge” you’ve heard so much about come from? How do some people seem to find success simply from waking up and getting out of bed? World-renowned performance expert Brian Tracy has spent decades studying uncommonly high achievers. Instead of finding commonalities such as Ivy League educations, gold-star connections, and a dash of blind luck, Tracy discovered that the keys to their success were more often small adjustments in outlook and behavior. In this easy-to-follow guide, Tracy lays out a simple, clear plan for anyone to be able to unlock their potential and find the success they previously thought was unattainable for them. In Personal Success, you will learn to: Change your mindset to attract opportunity Banish self-limited beliefs Build your self-confidence Practice courage and taking risks Sharpen your natural intuition Continually upgrade your skills and more! Packed with simple but game-changing techniques, Personal Success is the answer you’ve been searching for to gain that winning edge and turn your dreams into realities.

Bull's-Eye

release date: Nov 03, 2015
Bull's-Eye
Your aim in life should be to achieve all of the wonderful things that are possible for you. There is no reason for you not to be earning twice as much as you are today, or even five or ten times as much. Your potential is practically limitless, if you could just learn how to utilize it. Clarity, Focus, and Concentration: Three strong, simple attributes needed to hone in your potential and hit the bull''s eye! And just as you can develop your physical muscles through hard work and concentration, you can develop your mental muscles through continuous repetition. You have the ability right now to achieve more than you ever have before. Bull''s Eye will teach you how to unleash your powers for success and accomplish more in the next few months than many people do in a lifetime.

Sales Management (The Brian Tracy Success Library)

release date: Jul 08, 2015
Sales Management (The Brian Tracy Success Library)
The pressure surrounding the sales manager is intense. Given the task of recruiting, managing, and motivating a top team of high-performing sales professions, so much of the sales manager’s success is dependent on others. Or is it?Sales expert Brian Tracy has spent decades studying the most successful sales managers and professionals in every industry. In this indispensable pocket-sized resource, he has encapsulated 6 key characteristics of a winning sales team. In Sales Management, he distills these simple but powerful strategies so that sales managers can learn how to:• Select and recruit sales champions• Establish clear objectives• Inspire singleness of purpose• Motivate people with the right incentives• Develop winners through continuous coaching and training• Conduct game-changing performance reviews• De-hire poor performers• And moreDon’t leave your success as a sales manager in the hands of others. Learn today how YOU can increase your sales team’s effectiveness, improve their bottom line, and advance your own career in the process.

21 Sucess Secrets of Self-Made Millionaires -Hindi edition

release date: May 01, 2015
21 Sucess Secrets of Self-Made Millionaires -Hindi edition
Successful people are simply those who practice these 21 Success Secrets. This exciting, fast-moving programme gives you a step-by-step formula to become a millionaire - starting from wherever you are today. You learn how to set goals, make plans, and organize yourself to get more of what you really want in life. Use these practical, proven strategies and ideas to move ahead faster than you ever thought possible! One million dollar net worth? Why not you? No one is better than you, and no one is smarter than you! Fulfill all your financial dreams with the 21 Success Secrets of $elf-Made Millionaires.

Business Strategy (The Brian Tracy Success Library)

release date: Apr 29, 2015
Business Strategy (The Brian Tracy Success Library)
Taking control of your company’s destiny starts with planning strategically from the beginning. How will you determine if your company has succeeded if you can’t base its performance on a well-defined business strategy? A strategic plan, established at your venture’s birth, helps crystalize the future of the organization--mapping a clear path from where the company stands today to where you wish it to be. Setting a business strategy enables you to develop absolute clarity on priorities, organize resources, and get better results than ever before. Renowned business author Brian Tracy has provided a simple path to creating the specific business strategy needed for your company’s success. In Business Strategy, Tracy will help you discover how to: Ask the five key questions vital to any strategic plan Determine a corporate mission that lifts and inspires people Define themselves in relation to their competition Reposition their business with new products, services, and technology Anticipate crises, and more! Incorporating wide-ranging examples--from Alexander the Great to IBM to General Electric--this concise, practical guide gives readers proven ideas for increasing their company’s bottom line and maximizing their strengths and opportunities. The path to success starts at the beginning!

Sales Success (The Brian Tracy Success Library)

release date: Jan 07, 2015
Sales Success (The Brian Tracy Success Library)
The performance difference between the top salespeople in the world and the rest is smaller than you may think. Learn where you can elevate your game today and reach unprecedented new heights. Did you know that the 80/20 rule applies to the world of sales too? Eighty percent of all sales are made by only twenty percent of salespeople. How are they raking in so much money though, and how can others join them? Sales trainer extraordinaire Brian Tracy has spent years studying the world’s best salespeople and their methods to discover that the difference between the top 20 and the bottom 80 boils down to only a handful of critical areas in which the top professionals perform better than their peers. In this compact and convenient guide, Tracy shares 21 tried-and-true techniques that can help any salesperson gain that winning edge. In Sales Success, you will learn how to: Set and achieve clear goals Develop a sense of urgency and make every minute count Know your products inside and out Analyze your competition Find and quickly qualify prospects Understand the three keys to persuasion Overcome the six major objections, and much more! Packed with proven strategies and priceless insights, Sales Success will get you planted firmly on the path to success, making more money than you thought possible and greater career satisfaction than you ever believed you would find.

Creativity and Problem Solving (The Brian Tracy Success Library)

release date: Oct 15, 2014
Creativity and Problem Solving (The Brian Tracy Success Library)
The hallmark of an exceptional career is the ability to devise innovative solutions for work challenges. Therefore, creative thinking skills are vital for your professional advancement. Recent research has revealed a direct causality between ideas and profitability, which means that in today’s competitive and technology-rich work environment, the most crucial element separating an extraordinary career from an ordinary one is creative thinking skills. As one of the world''s premiere success experts, Brian Tracy knows anyone can become more creative by practicing with a few helpful tools. This concise, easy-to-read book guides you to immediately begin generating a stream of productive ideas. In Creativity & Problem Solving, Tracy reveals 21 proven techniques that will help you: Stimulate the three primary triggers to creativity Inspire a creative mindset in staff through recognition, rewards, and environment Use methods to solve problems, improve systems, devise new products, and come up with fresh, exciting marketing angles Ask focused questions to generate elegant solutions Understand the difference between mechanical and adaptive thinking Rigorously evaluate new ideas without shutting down the creative impulse Containing mind-stimulating exercises and down-to-earth strategies, Creativity & Problem Solving will help you tap into the root source of their own intuitive genius--and gain the winning edge they’ve been missing all this time.

Marketing (The Brian Tracy Success Library)

release date: Jun 11, 2014
Marketing (The Brian Tracy Success Library)
Find your company’s niche in the marketplace when you discover what your customers want, need, and can afford--and then give it to them! Too often, businesses create a product or service and then focus their marketing efforts on trying to convince customers that they need it. However, the key to successful marketing and a successful business is already knowing that what you are offering is what the public has been searching for! Renowned business expert Brian Tracy has provided 21 powerful and proven ideas any business can use immediately to improve their strategic marketing results. In Marketing, Tracy helps you discover how to: Build your customer base Set yourself apart from the competition Use market research and focus groups to fuel better decisions Fulfill a basic emotional need for buyers Determine the correct price point for your offerings Make the most of your distribution channels Give customers a reason to switch from your competitors, and more! Complete with time-tested marketing strategies and Tracy’s trademark wisdom, Marketing is a practical pocket guide that shows you how to overcome the competition, increase sales and profitability, and dominate your market niche.

Leadership (The Brian Tracy Success Library)

release date: Feb 25, 2014
Leadership (The Brian Tracy Success Library)
Throughout your life, you’ve always recognized “it” when you saw it--that indescribable, appealing quality that tells you loud and clear this person is a leader, someone you should trust, follow, and learn from. And you’ve always told yourself, if only you had that “it factor” inside you that could inspire, motivate, and lead others in the same way. Well, you do . . . and you can!Nobody--not even the greatest you have ever seen--comes into the world a natural leader. But somewhere along the way, these people who entered the world in the same you did transformed into the kind of magnetic individuals who inspire others to follow their lead. Success expert Brian Tracy has spent years studying the world’s greatest leaders and believes that everyone has it inside them to:• Inspire trust, confidence, and loyalty• Instill a sense of meaning and purpose in your organization• Tap into the motivation and enthusiasm that compels others to commit to your vision • Clearly communicate goals and strategies and gain buy-in• Build winning teams• Elicit extraordinary performance from ordinary people • Become the person seen as most likely to lead the organization to victory• And moreDon’t fall for the lie that says some are born leaders and the rest of us are simply their followers. You are just as capable as anyone! Packed with practical, proven methods, Leadership, a indispensable little guide will help you unlock your leadership potential.
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